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Sanaz Ebriani

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SANAZ EBRIANI A Creative Strategist. A Strategic Creative. // How I bring value // Operational inefficiencies require both left and right-brain strategic planning. With the ability to think like an engineer and envision like a creative, I bridge those two worlds together - weaving the common threads and juxtaposing the nuances. When campaigns / projects are built optimally from the ground up, the creative and developer can focus on their work and less on 'work about work'. This is an iterative process, always, as things can change as they well should (change or bust). Data is equally a pivotal component to the systems and process design framework. Factoring reporting mechanisms to help properly plan and forecast is key to every successful campaign. With proper documentation, every organization can scale the onboarding, training and implementation process seamlessly and cohesively. // My work approach and focus // I bring an optimistic and proactive approach to my work, with a background in creative and human-centered startups and industries. My roles have included project management, operational development, design research and strategic growth. I am focused on project management and solution partnering for SaaS / Enterprise level companies with a good cultural edge. At HubSpot I worked at the intersection of architecting workflow frameworks and optimizing productivity by leveraging technological tools that champion automation and reduce burnout. Previously, I founded a Food and Wellness company with a specialization in autoimmune and digestive conditions where through meticulous research and development, I was able to develop recipes and manufacture food products that remedied some of the most complex chronic health cases. // My work philosophy / what’s My "Why?"// Systems, processes, and PM tools should not stifle but enable the magical experience of making products we believe in. It’s all possible with a positive attitude, empathetic communication style, and the belief that we all have a stake in making something great and of value – that we each bring something meaningful to the table. Having creativity, strategy, and a dash of levity at the helm of my problem-solving methodologies, my ultimate goal is to resolve process and system pain points and blind spots both holistically and sustainably. Keywords: Technical Project Manager, Interactive Producer, Digital Producer, Creative Project Manager, Data Governance, Creative Agency, Design and Technology, Implementation, Governance, Change Management, Business Intelligence, Data Analysis, AGI

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