Virsec

Drive revenue effectiveness by establishing measurable processes to improve sales and marketing efficiency and data integrity with Salesforce as the single source of truth.
• Define, evolve and effectively implement a revenue operations strategy and optimize processes.
• Help drive GTM performance by producing actionable reporting and analysis delivered to marketing, sales, customer success, and senior leadership.
• Drive processes that ensure proper lead definitions and flow, conversion triggers, and data integrity, as required to generate marketing-sourced pipeline.
• Own data governance for Salesforce and the full sales and marketing tech stack, including user management, lead/account assignments and optimization, lead management, data quality and integrity.
• Create and manage the organizational structure and territory design for Virsec’s global sales and SDR teams.
• Oversee lead assignment and lead follow-up by sales and SDR teams.
• Ensure the accuracy and completeness of opportunities in the sales pipeline including stage, attribution, and forecasting.
•Drive end to end lifecycle of a quote to an order. This includes reviewing and validating all customer orders to ensure data accuracy in SFDC and compliance to bookings and order policy.
• Develop and present business insights to marketing and sales leaders on revenue performance, productivity, and process improvements. Own executive and board reporting for sales and marketing functions.
• Manage the efficiency and operations of our CRM, PRM, quoting and compensation tools, as well as marketing automation platform.
• Strong partnership with our enablement and learning director to ensure proper operational onboarding and off boarding.
•Add structure and clarity to highly ambiguous problems by bringing together opposing opinions across stakeholders, collating insights, forming recommendations, and building the solution from end to end

Sr. Director Revenue Operations

Coalfire Systems, Inc.

Sr. Sales Director 

CenturyLink

Leading Enterprise sales professionals to deliver custom solutions, increase efficiencies both domestic and internationally while driving revenue.

Director, Enterprise Inside Sales

Drive Sales Performance thru Leader Development and Coaching with emphasis on strategic business management, focus, discipline and alignment.

Sr. Consultant Sales Effectiveness and Leadership Development

Hispanic Contractors of Colorad

Help small minority business identify business opportunities, and help them understand requirements for the city and county of Denver.  Help them understand the importance of networking and having a business plan with specific goals for their business.

Member

Level 3 Communications

Drive organizations 3 year operating plan (Accelerate Organic Growth) in North America to drive $6 Billion increase in profitable growth by 2015. Coordinated efforts with stakeholders and reported progress to Regional President and COO.  Managed training curriculum and development for all Sales teams in North America, Europe, and Latin America.  Lead the design and development of instructional design standards and process. Communicated effectively with President, sponsors, stakeholders and vendors on training curriculum.  Developed and Launched Leadership Training for 260 Sales Leaders to increase Level 3’s way of managing, reporting, and selling.

Sales Strategy Manager

Integra

Executive Sales

CoCal Landscape

Directed strategic sales planning, public relations, and marketing development, liaising with customers and executives to identify tactical goals and develop effective campaigns. Coordinated the activities of 9 direct reports and 200 additional personnel, collaborating with teams to plan and executive key initiatives. Guided customer prospecting and development of new relationships. Acted as the face of the company in public relations and industry events. Responded to RFP submissions.

•	More than doubled sales revenues, rising from $600,000 to $1.2 million within 1 year.
•	Elevated customer retention, improving from 70% to 93% in the first year.
•	Enhanced revenue tracking by implementing Salesforce.com within the organization.
•	Generated additional revenues for snow removal and renovation business lines through a comprehensive marketing campaign.
•	Strengthened the company brand presence and elevated customer relations through a company website overhaul and introduction of SEO.
•	United numerous departments behind principles of internal and external customer service, while fostering team collaboration among cross-departmental personnel.
•	Guided the company to achieve Landscape Company of the year for 2010, with recognition in the Colorado Real Estate Journal for the most innovative landscape company.

Sales & Marketing Manager

SprintNextel INC

global leader

SprintNextel

*	Direct strategic planning of Enterprise Accounts using business solutions and data applications to maximize revenue.
*	Identify marketing initiatives through customer research; develop target and segmentation plans/ Verticals.
*	Create, track, and evaluate internal metrics and management reporting to identify marketing performance and effectiveness of programs, offers, channels, markets, and product mix.
*	Analyze industry trend and competitive landscape; oversee opportunity identification; construct business cases; formulate new offers and promotions.
*	Increase market share by 20% in wireless technologies; defined operational plans to do wireless integration with Avaya and Cisco systems with large enterprise accounts.

Enterprise Account Executive

Colorado, 2004-2006

* 	Actively identify key sector clients, took an active role in supporting account management-planning &amp; attending account meeting, developing account plans and marketing plans for the accounts, supported key proposals and major client presentations for key accounts.
*	Work alongside the marketing manager and practice leaders in building and promoting brand to be seen as a leading wireless company for Hispanic businesses.  
*	Demonstrate value of key accounts approach in bridging the gap between practices and regions, and promoting sector-based experience. By doing so increase sales to Hispanic businesses by 30%; ended year at 147% of sales and revenue.

Hispanic General Business Account Executive

Global Sales Leader - Strategist – Leadership Coach - 
Accomplished and highly energetic national and international Sales Leader and strategist  with over 18 years of experience providing decisive leadership, management and vision to create high performing teams and close business that enables revenue plans and beats cash flow objectives. Strong analytical and collaborative skills; effective bilingual communicator as a consultative liaison among customers, vendors and internal stakeholders to accomplish strategically and financially important initiatives and activities.
Passionate about driving growth and innocations in the fast-paced and dynamic Cybersecurity industry.

Specialties: •	
•	National & International Sales Leader
•	Strategic Sales Planning 
	Sales Operations & Process
•	RevOps
•	Sales Effectiveness & Efficiency 
•	Organizational Design
•	Change & People Management
•	Staff Training & Development
•	Customer Relationship Management
•	Training Program Development
•	Negotiation
•	SalesForce.com CRM
•	Go-To-Market Strategies
	Certified: Force management, MEDDICC, MH
 Bilingual: English & Spanish

Taplio

Sandra Carreon - Global MBA's Linkedin Analytics

Sandra Carreon - Global MBA

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Sandra Carreon - Global MBA

Want to drive more opportunities from LinkedIn?

Sandra Carreon - Global MBA's Linkedin Analytics