Sandra Liliana Orjuela Torado's Linkedin Analytics

💼🚀 Leader in Business Development and Innovation in the Food and Beverage Industry Professional with more than 15 years of experience in the Food & Beverage sector, leading Business Development, Innovation, Product Launch and Process Optimization strategies in markets such as Mexico, Colombia and Latam. Expert in Continuous Improvement, Quality Management, Profitability, Sustainability and Operational Efficiency, with a data-based approach aligned with market trends. Specialist in the implementation of B2B and Retail strategies, achieving market expansion, cost optimization and increased profitability. Ability to manage face-to-face and remote multidisciplinary teams, applying agile methodologies (PMBOK, Scrum, Lean Manufacturing) for process innovation and optimization. 🔹 Main achievements: ✔ Market expansion and commercial development: Design and implementation of B2B and B2C marketing strategies, achieving a 30% growth in the client portfolio and consolidating new lines of business. ✔ Product launch and development: Creation and commercialization of products aligned with regulations and consumer trends, achieving an efficiency of 85% in costs and times. ✔ Optimization of costs and profitability: Reduction of production costs through product reformulation, achieving annual savings of +3M MXN and improving profitability by +30%. ✔ Regulation and labeling: Adaptation of products to international regulations (FSSC 22000, HACCP, front labeling) without affecting competitiveness or perceived value. ✔ Innovation in product stability: Development of solutions to improve the useful life of vegetable oils by +25%, increasing competitiveness in the market. ✔ Production infrastructure management: Design and start-up of production lines and industrial plants, optimizing operational capacity and reducing implementation times. 🛠️ Key skills: 🔹 Business Development and Commercial Strategy 🔹 B2B/B2C Market Expansion 🔹 Innovation and Development of Food Products 🔹 Process Management and Lean Manufacturing 🔹 Food Safety and Regulatory Compliance (FSSC 22000, HACCP) 🔹 P&L Management and Budget Optimization 🔹 Digital Transformation in the Food Industry 💡 Currently, I am facing a new challenge in an innovative company where I can apply my experience and strategic vision to drive sustainable business growth. 📩 Let's connect and explore opportunities together!