GTM Buddy

At GTM Buddy, I oversee inbound marketing strategies aimed at enhancing brand recognition, boosting website traffic, and driving conversions. My role encompasses a range of activities, including:

1. Planning and executing PPC campaigns on platforms such as Google Ads and LinkedIn, which involves 
 * Conducting comprehensive keyword research to identify high-impact terms
 * Optimizing bids and budgets
 * Refining ad copy and keywords to enhance click-through rates (CTR) and conversions
 * Conducting experiments through A/B testing of ad copy and landing pages to improve the overall user experience
* Plan and execute ABM paid campaigns to generate high quality leads

2. Conducting keyword research, analyzing competitors and optimizing on-page content for SEO

3. Conducting site audits and implementing technical SEO enhancements

4. Building a portfolio of high-quality backlinks

Performance Marketing Manager

iMocha

Demand Generation Lead

Interview Mocha (now imocha) is an Online Skill Testing Software which makes the recruitment process easier & faster. Our aim is to help Hiring Managers and the Recruitment Teams, with our intelligent screening solutions, so that they can spend time with only relevant candidates. Interview Mocha has ALL that is needed for your pre-hiring assessment needs.

Inbound Marketing Specialist, Recruitment Blogger

INSAAS SOFTWARE PRIVATE LIMITED

Inbound Marketing Specialist

Machintel Corporation

Senior Research Analyst

Research Analyst

Performance Marketing | SEO | Demand Gen | SEM | B2B SaaS

Specialities: B2B Inbound Marketing, SEM, PPC, LinkedIn Ads, ABM, Google Ads, SEO, Marketing Automation, HubSpot, Website domain migration, GA4

Taplio

Sanghamitra S.'s Linkedin Analytics

Want to drive more opportunities from LinkedIn?

Taplio

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Sanghamitra S.'s Linkedin Analytics