Vodafone Oman

- Responsible for the Vodafone Oman website and eStore ( electronic Self-service kiosk ) 
- Deliver the roadmap of Digital Products in parallel with stakeholders to deliver on
Vodafone's digital-first strategy
- Work with Vodafone Design and Technology partners to implement
localized digital products for Vodafone Oman. 
- Ensure Marketing and Sales requirements (Analytics, Audience
Management, Personalisation) are delivered as part of the overall product
- UX researcher for all Vodafone digital channels
- UX/UI lead with UI designer for Vodafone digital channels

Digital Product Owner

Oman Sail

- Develop and Manage Oman Sail’s overall digital strategy.
- Plan and Manage the digital strategies and campaigns for various events ( Oman Sail, Al Mouj Muscat Marathon, SeaOman, Oman by UTMB, Haute Route Oman).
- Lead the development of overall Marketing Strategies that supports Oman Sail’s business
goals.
- Establish Digital policies and procedures for the Digital Department.
- Quarterly evaluation report of all digital channels.
- Manage the annual digital budget for Oman Sail’s events and analyze the digital channels to create reports based on ROI.
- Integration of Oman Sail’s websites and social media to run a targeted advertisement
- Improved the digital customer experience and websites for Oman Sail’s events.

Digital Marketing Manager

National Bank of Oman

- Managed marketing campaigns that were digital and social-focused
- Monitored the activity of social care and gave guidance
- Worked on the “Always On” SEM digital campaign.
- Generated and analyzed marketing reports based on ROI
- Full product management of Al Kanz Savings account from the marketing communication
perspective
- Full segment management of Sadara (Priority Banking) from the marketing communication perspective
- Responsible for the branding and collateral of the NBO branch network

Senior Marketing Officer

bank muscat

- Developed the new Meethaq branding identity and was responsible for the brand revamp execution across the Sultanate
- Managed fully all the marketing communication needs for Meethaq Islamic banking
- Managed “SME Banking” marketing communication campaigns and requirements.
- Managed all non-mass segments’ marketing communication campaigns and requirements; Priority banking (Asalah) and mass-affluent (Jawhar)

Marketing Communications Officer

Knowladge gate international school

Administrative Assistant

ministry of heritage and culture oman

Editor & Designer: Managed the design of the encyclopedia and editing the content as well as photography for the images required to be in the encyclopedia.

Graphic designer, photographer

Experienced in Digital Experience, brand, and Marketing with a demonstrated history of working in the banking industry، sports tourism, and currently telecommunications. Skilled in strategic planning, brand management, UX research, UX Journeys, Data Analysis, policies, Photography, and Event Planning. Strong marketing professional with a Bachelor of Science (BSc) focused in Multimedia from Middle East College.

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