Sarah Fardon's Linkedin Analytics

I'm an experienced and articulate communicate communications, PR and marketing leader with a proven track record across the B2B, professional services and sustainability sectors (including SaaS/tech, e-commerce, retail, supply chain, real estate, healthcare, hospitality and procurement). I have experience across freelance and in-house, beginning my career at IBM and working for a number of innovative and forward thinking brands in the meantime. I'm a tenacious, creative and resourceful communicator. I specialise in converting stories into impactful campaigns. I'm skilled in leading diverse teams and managing the needs of corporate clients, executive stakeholders, journalists, analysts, vendors and agency teams as a trusted media relations advisor and marketing strategist. I have extensive cross-channel marketing leadership experience on both the tactical and strategic side including event management, digital strategy, thought leadership, partnerships and awards. Outside of the office? (Although I'm definitely caught talking about this most of the time). I'm an avid health and fitness enthusiast, with a love of the outdoors and the planet, focused on purpose-led business, sustainability and the environment. Between London, the Midlands, Exeter and the Alps, I'm a very proud dog owner always on the lookout for new experiences and ways to get involved!