Key Lime Interactive

UX Researcher

Deepr®

Leading research to improve the Deepr App 2.0, a consumer music platform that empowers users to discover music in a novel way based on artist credits

Conducting in-depth user interviews and preference testing to generate actionable insights for product improvements based on user needs and behaviors

Driving product strategy through implementation of the Lean UX framework, increasing efficiency by rapidly testing the riskiest assumptions with users 

Facilitating early “aha” moments with stakeholders through personas, journey mapping, and storyboarding, leading to a reimagining of the company’s value proposition  
 
Contributing to the company’s UX growth through documentation of best practices and mentoring stakeholders and junior researchers

UX Research Lead and Designer

UXReactor

Led B2B research initiative for a $1.3b network technology client, Extreme Networks, to establish a new offering for Managed Services Providers within a tight 3-month timeline, resulting in enhanced efficiency, prioritized resources, and de-risked business decisions

Provided critical user insights that influenced the direction of the Managed Services offering through expert interviews, focus groups, service blueprinting, and concept design

Streamlined internal onboarding for new researchers by approx. 50%, implementing process standardization and best practice guidelines, fostering a collaborative and efficient team environment

Deepr® | A Deeper Dive into Music

Led the redesign of the Deepr App 1.0, resulting in a 71% increase in user downloads in 2021

Helped define the product vision by triangulating research insights from product audit, user interviews, and competitor analyses to solve for unmet user needs

Developed and tested the Deepr Widget, successfully integrated into 5 B2B partner projects
Secured over $200k in funding through marketing websites, sales demos, and presentations

UX Researcher and Designer

General Assembly

Research project led to full time employment with Deepr

Immersed in UX Research and Design foundational skills through 12-week intensive course, spanning 6 projects while executing human-centered design best practices and methods

Focused learning and hands-on experience in user-centered design methods, UX research skills, design thinking, team collaboration, and client relations; sketching and digitizing UI wireframes; prototyping low to high fidelity interactions

UX Research Student

Drove research to help a large Dutch bank understand the financial impacts of technology transformation, leading to additional consulting engagements exceeding $40K in fees

Owned the delivery of statistical results used to defend a major Swedish retailer against a Pan-European audit involving 10 countries due to the tax consequences of digital transformation. Efforts strengthened client relationships, resulting in $750K+ in fees

Senior Associate, Transfer Pricing

Managed a high-profile project with a French luxury goods conglomerate, facilitating expert insights to enhance the client’s tax position against new financial regulations. Successful client-facing collaboration secured $200K+ in fees over 2 years

Led research to support a significant digital transformation for a major Swedish retailer, conducting 30+ market benchmark studies to establish defendable tax positions. Dedicated collaboration resulted in 5 additional engagements, generating over $180K in fees

Owned research insights for a prominent U.S. retailer undergoing technology transformation, representing operational changes to Dutch tax authorities. Continuous improvements to the client’s tax strategy resulted in engagement fees totaling $60k+

Manager, Transfer Pricing

Deloitte

Managed research insights to defend a high-profile merger in the video game industry, developing research artifacts for expert project teams to use during contentious discussions with tax authorities. Improved client loyalty led to $600K+ in additional consulting fees

Conducted annual interviews with 60+ department heads for an enterprise technology client to keep their global supply chain policy up-to-date, strengthening client relationships and increasing engagement fees from $100k to $500k+ over 5 years

Owned research insights for a major IT services company undergoing a digital transformation that required its senior leadership to relocate worldwide. Contributions helped position the company to successfully defend against global audits, resulting in engagement fees of $2M+ over 2 years

Senior Consultant, Transfer Pricing

KPMG

Strengthened research templates and best practices by auditing an antiquated research repository, improving time to delivery by approx. 20% for staff researchers 

Decreased onboarding time for peers and managers by 50% for a new tool that supported highly specialized economic analyses through teaching and self-directed experimentation

Associate, Economic and Valuation Services

Athens School of Music

Private percussion teacher for all ages and skill levels of students. Educated roster of 15+ students in drumming technique for rock, pop, jazz, symphonic, and marching band.

Percussion Teacher, Solo & Ensemble

I'm a tenacious problem solver who is dedicated to building value for customers and businesses. A career changer who found his home in strategic UX research, my experience includes 4 years in both startup and enterprise teams driving user insights and product design, and 10 years in financial services as a research consultant for global technology companies.

My background in economics and UX design provides a strong foundation in quantitative and qualitative research methods, usability testing, and data synthesis. I am skilled in scoping and leading complex research studies, translating insights into actionable recommendations, and collaborating effectively with cross-functional teams.

Let's collaborate on something great! Message me to chat about design opportunities, UX strategy, career insights, and building user-centered products. 

Thanks for stopping by 🙌

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