Soumitra Sen's Linkedin Analytics

A Business Leader with a successful track record in both traditional and digital businesses. Highly adaptable, shaped by the diverse cultures of leading global companies and the energy of start-ups. Extensive Change Leadership through participation in significant business turnarounds, M&As and brick-to-click business models. Adept at leveraging data/analytics for strategic enterprise goals beyond functional silos. Continuing involvement in digital marketing and transformation. Also involved in Leadership Development training and Mentoring. Broad-based leadership experience at Global/Asia Pacific level, delivering outstanding results in both people management and functional/P&L roles. Achieved significant growth and market leadership across Asia Pacific, India & South West Asia and Middle East & Africa regions; spanning diverse categories and companies: FMCG (P&G, The Gillette Company, Unilever), Consumer Healthcare (GSK) and Appliances/Devices (Braun). Valuable experience in setting up and breaking-even on new businesses. Currently involved in developing digital business models and scaling up start-ups. In-depth experience in creating winning teams and leading multi-functional organisations to achieve sustainable growth; from global/regional strategy development, to creating centres of functional excellence, through to best in class in-market execution on blue chip global brands (Tide, Duracell, Braun, Downy, Febreze, Panadol, Ariel, Walls). Well versed in managing multi-brand portfolios as well as multiple category businesses. Early mover into digital marketing, e-commerce, and big data analytics.