Matthew Dodd's Linkedin Analytics

SEO Manager at Aya Healthcare, the largest healthcare staffing company in the United States. I bring over a decade of experience in both in-house and agency marketing across various industries such as healthcare, pharmaceuticals, e-commerce, financial services, solar energy, hospitality, and food and beverage. My expertise focuses on producing tangible results and data-driven insights for enterprise-level B2B and B2C websites, emphasizing technical SEO, data analysis, data reporting, and forward-thinking content strategy. Core Expertise: • SEO for enterprise-level B2B and B2C websites / Index Bloat • Technical SEO • Competitor Analysis / In-depth Audits • Programmatic SEO Strategies • Job Board Optimization • Structured Data & Schema Markup • Conversion Rate Optimization (CRO) • Google Analytics, Search Console, Tag Manager, Data Studio Integration • Semrush, Screaming Frog, Moz, Ahrefs SEO tools • On-Page and Off-Page SEO / Link Building Strategy • ClickUp, Basecamp, Trello Project Management