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Sereen Teoh is a highly accomplished, action oriented and results-driven senior executive leader with a rich and diverse career spanning more than two decades, covering various facets of business, finance, and digital transformation. With over 20 years of proven success as a CEO and GCFO, Sereen Teoh has led startups to global multi-billion-dollar organisations, including six top-tier public listed companies, Malaysia's two largest banks, and the world's top low-cost airline loyalty programs. She is also a strong advocate for digitalisation and new technologies. Her standout expertise lies in the realm of loyalty program management, as exemplified by her previous role as the CEO of GalaxyJoy, where she spearheaded the VietJet SkyJoy Frequent Flyer Program. Demonstrating her visionary leadership, Sereen achieved remarkable milestones in a short span, notably joining in September 2022 and orchestrating the successful launch of the SkyJoy App by December 2022. Her tenure culminated in an impressive achievement of 5 million SkyJoy members by 16 May 2023, during the public launch of the VietJet SkyJoy loyalty program. Before her last position, she served as the Group Chief Financial Officer (GCFO) at Green Packet Berhad, a public listed company with diverse interests encompassing telecommunications, digital banking, and data centers. In this critical role, Sereen played a pivotal part in fundraising, overseeing M&A activities, managing digital banking license applications, shaping investor relations, and driving the digital transformation of the finance function. Additionally, Sereen held the positions of Acting Chief Executive Officer (Acting CEO) and Chief Financial Officer (CFO) at the airasia rewards program, where she successfully transformed the airline loyalty program into a comprehensive lifestyle coalition loyalty platform by embracing digitalization and introducing innovative cash-lite products. Her extensive career also encompasses significant 8 years of experiences in the banking sector, with roles at 2 largest banking institutions in Malaysia like Maybank and CIMB, complemented by a strong foundation in audit and assurance developed during her tenure at PricewaterhouseCoopers. With a strong background in banking, audit, and emerging technologies like AI, blockchain, NFT & Web3, Sereen Teoh is committed to continue her professional growth and be excellence in the corporate world. She holds professional qualifications including ACCA, MIA, MICPA and ICDM, the Malaysian Institute of Directors.
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