Growth Gorilla

We’re the fintech-first growth agency making user acquisition a breeze.

We’ll help you attract the right users and reach your growth goals by seamlessly blending Paid Media, Influencer Marketing, Conversion Rate Optimisation and Creative & UGC.

Whether you want to tackle new territories or launch new products, your fintech’s future depends on new customers — and we know where and how to find them.

As we power your brand awareness and credibility, new users will roll in from all platforms, including Instagram, Facebook, TikTok, Google, Twitter, YouTube, and LinkedIn. 

Ready to acquire more ideal users and move one step ahead of your competitors?

Put your brand in the hands of an experienced team that has worked with over 40 fintechs.

Want to work with us? Drop me an email at shameer@growthgorilla.co.uk

Founder & Managing Director

Gotrade (YC S19)

Growth Advisor

Spread Co Ltd

Spread Co is one of the UK’s leading online trading providers – specialising in spread betting and CFDs; servicing over 6,000 clients. 

I joined Spread Co and built both the sales & marketing departments from the ground up.I tripled revenues in my first year and thereafter consistently delivered record revenues and KPIs, increasing YoY by 30%. 

I consistently delivered high performing marketing campaigns.

Marketing Director

Logic Investments Ltd

Logic Investments provides an advisory stockbroking solution, offering shares & CFDs, to HNW individuals. 

I joined the start-up from inception, to develop and lead the sales function, eventually taking responsibility for all operational and commercial decisions. 

I grew the organisation rapidly within the first 12 months – delivering £10m AUM, hiring and training 10 brokers while also posting a healthy profit.

Sales & Marketing Director

Barclays Wealth Management

Barclays Wealth & IM is part of Barclays Bank PLC; providing private banking and investment management services to HNW clients worldwide. 

I joined as a Relationship Manager with responsibility for £80m, during my tenure I was promoted to UK Team Leader (Africa Team), overseeing 12 Relationship Managers & 6 Relationship Executives.

Sales Manager & Senior Relationship Manager

Founder & MD @ Growth Gorilla | The Fastest Way for Fintechs to Grow Without Limits

Season 4 of The Fintech Marketers And Leaders Podcast is officially over.

Didn't catch all the episodes? Here's what you missed:

🎙️ Building Thriving Communities, featuring Henry Barton

Henry Barton from Uncapped dropped gems about nurturing loyal communities. With a background in archaeology, Henry's insights on community building were as epic as an Indiana Jones movie. From turning readers into brand ambassadors to proving the ROI of community efforts, Henry's advice was pure gold.

💡Henry's wisdom: "Community is like an organic beast—it needs constant care and attention."

🎙️Rebranding for Growth, with Raquel S. Soares

Raquel Soares from Edenred Payment Solutions spilled the tea on rebranding for fintech success. With her decade-long marketing journey, Raquel's tips on aligning content with your brand and managing distribution were game-changers! Plus, her passion for diversity and inclusion added an extra layer of inspiration.

💡Raquel's mantra: "Understanding our customers' needs is key to solving their problems."

🎙️ Scaling Fintech Products, featuring Ishita Sinha

Ishita Sinha from Upgrade, Inc. shared her secrets to scaling fintech products like a pro! From trying out TikTok for the first time to mastering A/B testing, Ishita's insights were a masterclass in user acquisition. Plus, her emphasis on collaboration between marketing and creative teams was spot on!

💡Ishita's advice: "Partnership between marketing and creative teams is crucial for creative development."

Season 5 is right around the corner, dropping in May.

If you've got fintech wisdom to share, we want YOU on the show.

Drop me a DM to find out more.

Shameer Sachdev

We've got 3 seats left for our next Fintech Uncovered roundtable on the 25th of April.

In this session, we're diving into how Wealthtechs can master paid and influencer strategies.

The amazing Julia Lucas and I will be diving into:

- Trends and Challenges in WealthTech Influencer Marketing
- Integrating Influencer and Paid Media Strategies
- Maximising ROI and Effectiveness in Digital Marketing Campaigns
- Tips for Platform Selection and Targeting the Right Audiences

And a whole lot more...

Not to mention the outrageously delicious lunch that comes with these killer insights. 

We love hosting these roundtables and have been joined by incredible guests from brands like Kroo, PensionBee, Monzo, Cleo, Shares, Swoop, Clearbank & More.

Don't want to miss this one?

Drop me a DM to secure your seat at the table.


#fintech 
#marketing 
#event

Some of you are still raising eyebrows about influencer marketing.

We kinda get it...

But we're sick of fintechs and financial services missing out on the opportunity to grow through influencer marketing. 

That's why our Head of Influencer Marketing, Julia Lucas, is here to clear the air. 

Check out our tips and tricks for influencer marketing...

Debunking The 5 Most Common Influencer Marketing Myths

We Helped Leatherback Get +24,000 Sign-Ups In Three Months

Here's how we did it 👇 

They've got this awesome product that allows users to open bank accounts domestically and globally, as well as send and receive payments to and from 20+ African Countries & India. 

But here's the thing—they needed more people to know about it, trust it, and start using it.

So, we came up with a game plan to get the word out and win over their target audience—Indians, Nigerians, and Ghanaians living in the UK.

First off, we dug into the 2021 Census data to find out where these audiences are hanging out. 

Armed with this intel, we went all out with our marketing strategy:

- We hit the streets with outdoor ads and bus panels in the areas with the highest concentration of our target audience.
- We tapped into the power of TV, running ads on over 20 Indian and African ethnic channels, plus streaming services during sports and cultural events.
- We didn't forget about the online crowd. We went all in with ads on Meta, TikTok, and YouTube, targeting newcomers to the UK and people with specific interests.

This multi-channel approach got Leatherback's name out there nationwide and made sure they stayed top of mind.

And guess what? 

It worked like a charm. In just three months, they racked up a whopping 24,000 sign-ups, with over 2000 new users jumping on board every week.

The key to our success? 

Getting smart about targeting those ethnic audiences and hitting them up on all their favourite channels. 

It's all about doing your research to make sure you're exactly where your target audience is.

Want to increase your sign-ups? 
Need help reaching your audiences? 

We've helped over 40 fintech and financial brands smash through their growth goals. 

Drop me a DM to find out more.

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