Shanna Laufer ♚'s Linkedin Analytics

Savvy digital marketing technology enabler with both client facing and in-house marketing experience. From implementing website redesign, scaling demand generation programs, driving tool adoption and renewals, I help teams turn ideas into impactful processes and deliverables. I specialize in creating and executing marketing strategies that increase engagement, improve customer experiences, and drive revenue growth. With expertise in multi-channel marketing, email automation, CRM management, and digital advertising, I help businesses attract, retain, and convert their target audiences. I have successfully managed large-scale marketing campaigns by leveraging data-driven insights to optimize performance. My experience includes developing and refining content strategies, enhancing webinar engagement, and using analytics to improve audience retention. Additionally, I focus on streamlining processes, reducing costs, and increasing efficiency to maximize ROI. Whether it’s improving customer touchpoints, refining ad campaigns, or optimizing workflows, I am passionate about delivering measurable results that support business growth. I thrive on collaboration, innovation, and continuously evolving strategies to stay ahead in an ever-changing digital landscape.