Shannon Kuykendall's Linkedin Analytics

I am a Head of Marketing at Link HER In, a content creation and lead generation agency that helps women entrepreneurs grow their businesses online. With over 19 years of experience in digital marketing, I am a certified content marketing specialist and an expert in growth and demand generation. My mission is to help brands connect with their audiences and achieve their goals through strategic and data-driven marketing campaigns. I have successfully led and executed various projects, from website development and SEO optimization to email marketing and sales funnel creation. Some of my notable achievements include increasing website traffic by 50%, boosting lead volume and conversion rates by 40%, and doubling SEO rankings for my clients. In the past, I have helped brands make their mark in the digital realm by developing and optimizing websites, creating custom-branded images and content, and effectively managing email marketing automation. This broad spectrum of skills has allowed me to build a strong rapport with audiences, increasing visibility and boosting sales. I am adept at curating detailed marketing campaigns and tailoring them to business objectives. My strategies have consistently delivered remarkable outcomes, from smaller cold outreach campaigns to larger website launches. At UpAutomation, I fostered an impactful social media presence and used LinkedIn and email marketing for effective lead nurturing. This included creating a sales funnel that contributed to a significant increase in customer conversions within six months. During my tenure at LinkHERIn, LLC, I was instrumental in boosting the brand's digital footprint through automation for lead generation and cold outreach. Furthermore, I navigated towards transforming services into online courses, ensuring sustained customer interaction post-sales. Collaborating with organizations such as BOxD and Allobee, I devised successful outreach campaigns, managed email marketing on HubSpot, and considerably expanded their email lists. This resulted in a significant surge in their website traffic. My astute understanding of divergent tools, platforms, and marketing strategies has equipped me to provide the insights needed to foster growth and achieve targets. Now, I look forward to using this wealth of experience in a leadership role as Head of Marketing or Head of Demand Generation.