Headlight

Named Adweek's #5 Fastest Growing Agency, Headlight is a growth partner for high-growth companies—media & creative strategy and execution, analytics & technology design. Solving problems from seed to Fortune 50. 

Select Clients: Uber, Calm, Cash App, TIDAL, Ro,  Aspiration, Supercell, Universe, Metromile, Disney

- Initiated and developed the company’s creative offering from scratch (For example service offering scope, pricing, pitching materials, internal and external SLAs, training materials and collateral for clients & staffing the Creative Services team from the start.)
- Started and grew the Creative Studio team from scratch to a full-stacked operation in less than a year
- Directing all key initiatives across our portfolio of clients in all verticals and respective platforms they’re on.
- Leading creative strategy for all of our clients to promote continuous scale.
- Actively unlocking new creative and channel opportunities in all engagements.
- Nurturing our relationship with all platform partners at Meta, Google, TikTok, Pinterest, Snap, Reddit, Linkedin, Twitter, Roku, etc.
- Managing our internal creative team composed of art directors, designers, motion designers, copywriters & producers.
- Leading all pitching initiatives to unlock new business for creative and managed services along media management.

Vice President, Creative

Smartly.io

- As the first Creative hire in America, I was a key player at forming the Creative Offering of the company and growing the team from scratch.
- Actively collaborated with Growth, Analytics & Product teams to develop the company's creative capabilities to where they're at today.
- Managed creative and production projects from concept creation to completion for top global advertisers (Uber Global, Spotify, Casper, SeatGeek, Conde Nast, HelloFresh +many more)
- Managed a multidisciplinary creative team while supervising multiple projects to ensure that each project had the resources and budget it required to be successful.
- Developed creative strategies based on client briefs and support the team with the development of concepts, data analysis, testing plans, production & client presentations. 
- In charge of directing the team in the design and production of all campaigns across different social platforms (Facebook, Instagram, Google, Youtube, TikTok, Pinterest, Snap, etc)
- Organized and facilitated creative workshops and trainings for internal teams and customers.
- Pitched & won new business across all verticals, which was key to the company's financial goals.
- Developed strong relationships with our Platform Partners (Meta, Pinterest, Snap, TikTok) in order to update our internal the team with the latest & most relevant trends and best practices across all paid social platforms.
- Collaborated with the product teams to help develop Smartly.io's Creative Automation Tools.
- Collaborated with key stakeholders in developing our Creative Services from scratch to a fully functioning agency model offering.

Associate Creative Director

Senior Art Director

Art Director @ Smartly.io Creative Studio – Americas

First hire in Americas. Key at developing the Creative Offering of the company from scratch, and establish ongoing engagements with global clients & platform partners. 

Smartly.io is a platform that powers beautifully effective ads, automating every step of social advertising to unlock greater performance and creativity. As part of Creative Studio, I got to work with the most admired and recognizable brands in the world such as Uber, Spotify and Airbnb – building data driven creative strategies that leverage industry-leading advertising technology. Together with my team, I unified performance marketing and creative teams, bridging the gap between data, creativity, and automation in order to developing fresh and relevant content for all funnel stages that resonates with their respective audiences.

Art Director

New York Magazine

Senior Creative, Branded Content for NYMag, The Cut, Vulture, Grub Street & The Strategist.

Select Clients: Louis Vuitton, HBO, Kenneth Cole, UNIQLO, TNT, Budweiser, Booking.com.

Senior Creative

Studio Jeremyville NYC

Provided graphic design services to Studio Jeremyville, across multiple different use cases (Website, Merchandise, Social, etc). Assisted with visual design for window displays, gallery shows, with special focus on Jeremyville's Community Service Illustration series. 

Jeremyville is a New York based artist, product designer and author. His art is about simple, thought provoking messages told in an instantly recognizable style.

Freelance Creative

B&H Photo Video

Select clients: Nikon, Bose, Audio-Technica, Sony, Nikon, Sennheiser, Novation.

In charge of creative production for all channels under the Growth Marketing department. My responsibilities included: coming up with the creative concept behind each campaign, conceptualizing, sketching, storyboarding, designing, animating and programming highly creative HTML5 Dynamic and Static Ads for Retargeting and Prospecting Campaigns as well as creative across Google Display, Google Discovery Network, Youtube & FB/IG. Managed a team and collaborated with Programmatic & Paid Social Strategists to make sure that KPIs were reached across all campaigns.

Collaborated with several campaign managers to build full creative strategies in order to significantly improve KPIs and the online brand experience by reaching specific customer segments and audiences via programmatic display & paid social initiatives. In charge of conceptualizing, sketching, designing, animating and programming highly creative HTML5 banners for Retargeting and Prospecting Campaigns as well as creative for all paid social platforms.

Senior Designer

srmng

Creative Direction / Design / Illustration / Creative Strategy
www.sharonromang.com

Creative Consultant

BTJ NYC

Worked on the re-branding and marketing of the organization, designed print and web materials such as business cards, brochures, flyers, booklets, greeting cards, social media graphics, website graphics, newsletters, and more. Promoted events and programs of the organization through
creative marketing, online presence, email communications, and interactive materials.

Design Lead

The Center For Emerging Visual Artists

In charge of developing a new set of lessons for the Animation & Character Design class at The Center for Visual Artists. As the instructor of the program, I had the chance to introduce 11-18 year old students to the world of animation, by teaching them how to create their own animated shorts with Photoshop, Illustrator and After Effects while learning about Animation principles, character anatomy and personality, background design and storytelling.

Motion Graphics & Character Design Instructor

The Coraddi Magazine

In charge of all marketing initiatives of the Art and Literature Magazine. Managing a team of +25. Creation of out of home, paid social, programmatic, apparel, accessories, and other merchandise to promote the Magazine. Social Media management of the publication. Organization of the magazine’s events. In charge of the layout design of the magazine, as well as the organization of the artwork and literary work accepted for each issue.

Director Of Marketing And Promotions

The Museum of Modern Art

Worked for Pablo Helguera, New York Based Artist and Director of Adult and Academic programs at MoMA. Created digital & print design work for the artist’s projects, exhibitions, and publications. Assisted with archiving artwork and books, documenting work, organizing files. Managed his art studio as well as his social media profiles. Organized a large number of events for him, and managed relationships with multiple project collaborators, gallery curators and artists.

Design Intern

Sharon Romang is the VP of Creative at Headlight. Originally from Buenos Aires and based in New York City, Sharon has served the creative field in a variety of different capacities, both nationally and internationally. Her extensive background in digital advertising, branded content and visual storytelling has led her to work with global brands such as Spotify & Uber. 

Sharon's creative leadership has accelerated the growth of creative teams & offerings across digital agencies, creative studios and publications, such as New York Magazine, United Virtualities & Smartly.io. 

Select clients: Cash App, Spotify, Casper, Roman, Tidal, Brooklinen, Uber.

www.sharonromang.com / romangsharon@gmail.com

Taplio

Sharon Romang's Linkedin Analytics

Sharon Romang

Want to drive more opportunities from LinkedIn?

Taplio

.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Sharon Romang's Linkedin Analytics

Sharon Romang

Want to drive more opportunities from LinkedIn?

Sharon Romang's Linkedin Analytics