🌴Shauna Wu 🤙🏽's Linkedin Analytics

I am a highly accomplished and seasoned professional with over two decades of expertise in sponsorship, brand, and event marketing. Throughout my career, I have consistently excelled in connecting companies with their clients and customers through a diverse range of initiatives, including sponsorships, conferences, campaigns, product launches, networking events, and tech industry trade shows. In my current role as the Head of Sponsorships and Brand Activations at Smartsheet, I lead the strategic direction, execution, and outcomes for Smartsheet's key sponsorships. Notably, in 2021, I successfully onboarded and launched four global partnerships that significantly contributed to our organization's growth and impact. These partnerships included Special Olympics International, The Seattle Kraken, Climate Pledge Arena, and McLaren F1 Racing. I am characterized by a positive, energetic, and forward-thinking approach to event marketing. My keen attention to detail, combined with a decisive and action-oriented mindset, has consistently driven successful outcomes. I thrive on motivating and leading people-centric activities, and my ability to adapt to fresh and challenging environments, particularly in fast-paced and ambiguous settings, sets me apart. Throughout my career, I have demonstrated a strong track record of solving complex problems and effectively managing cross-functional teams to achieve business results. I have a relentless focus on measuring success, valuing innovation, nurturing a positive culture, and fostering high-performance teamwork. My passion for connecting brands with their audiences, coupled with my extensive experience and commitment to excellence, makes me a driving force in the world of sponsorship, brand, and event marketing.