Beaconstac HQ

Product Marketing

Unbxd Inc

Unbxd is an AI-powered eCommerce Search solution that connects shoppers with the products that they are most likely to buy in the shortest possible time. It studies numerous data signals, clickstream data and applies advanced data sciences to understand shopper affinity and build relevancy into the solution. 

It engages the shopper throughout the Search, Browse and Recommendations purchase journey with its slick and smart personalization and merchandising techniques. While Unbxd automates the complex part of the search business, it leaves enough control in the hands of eCommerce businesses to tweak, modify and optimize the solution per their business requirements. All of this can be done with a few clicks from the Unbxd console.

Unbxd is trusted by over 1,300 eCommerce websites across  40+ countries including Express, Ashley HomeStore, Pepperfry, HSN, ibSupply, Monoprice, FabIndia, BajajFinserv, etc. to power over 5 Billion interactions a month.

Clinikk

600 million neo-middle class Indians face critical challenges with their healthcare every year. In their crucial time of need, Clinikk provides to its 2,00,000+ subscribers quality healthcare guidance in their native language.

Clinikk is a personalized health and benefits platform for next billion users that dramatically improves the experience, outcomes, and cost of healthcare.

With a unique blend of compassionate advisors, clinical experts and intelligent technologies, we engage individuals and families in their health, establish trust, and influence their decisions at every stage of care.

Growth Lead

OpenOut

Management: Was the first employee of this shared economy startup and led it to become a 6 member team. 

Managed brand relations with Diageo India for Black & White Whisky as their proxy marketing product for the Black & White Gettogethers brand strategy. 

BTL Activities: Managed BTL advertising mediums, including merchandising.

Worked from scratch and led to a 73% growth rate in supply and a 102% growth rate in demand using WhatsApp Newsletters and Instagram Campaigns. 

Influencer Marketing for Diageo India - Black & White Whiskey reaching 1/2 million people.

Brokered and managed alliances with brands like Chumbak, Swiggy, and Zoomcar.

PR in online and print media like Homegrown, LBB, Economic Times, and TOI.

Community Lead

TED Conferences

I am the lead licensee and organizer of TEDxUlsoor, incharge of all departments involved in organizing the event.

Licensee-Organizer

I am Shireesh, a SaaS product marketer based in Bangalore. I specialize in PLG-driven SaaS companies. With product marketing, I specialize in messaging, positioning, user experiences, and full-funnel conversion optimization. My differentiation lies in my strength of conducting good user research and technical market knowledge. 

Apart from work, I love to cook, write, and watch good cinema!

Taplio

Shireesh G.'s Linkedin Analytics

Shireesh G.

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