SG Consulting

Empowering MSMEs and startups with BI, AI, Data Science and digitalization Services

1. Building Data Infrastructure and Automation for a Singapore-based commerce and payment company
2. D2C Brand Tech, Analytics, and Growth Lead - tummyfriendlyfoods.com / tummyfriendly.in
3. Leading Data Science Project - demandlane.com
4. Disrupting Freight with data and ML Innovations - Swivvl (www.swivvl.com)
5. Customer Segmentation and Targeting at Wholesome Foods (https://slurrpfarm.com/)
6. AI CRM and Data Service @ Lifepal (www.lifepal.co.id)
7. Affinity Model and D2C Site optimization services at  Slurrpfarm (https://slurrpfarm.com/)
8. PMO @ BeyondIRR (https://www.beyondirr.tech/home)

Our Stats: 
Average Deal Size is $25K
NPS - 9 (out of 10)

Founder

Flyhomes

Building world-class analytics capability at Flyhome to establish sustainable growth engines with the help of MAD ( Machine learning, AI, and Data) techniques and fundamentals. 


Managing the entire Analytics Stack for all businesses and teams :
1. Brokerage and Sales 
2. Mortgage and pre-underwriting 
3. Closing business
4. Global Operations
5. Activation and Sales Ops
6. Financial Analytics and Investor Relations
7. BizOps
8. Marketing Analytics
9. Product Analytics

Establishing cost guardrails and optimization techniques using ML models like MMM (Mix media modeling, diminishing return analysis, superbot (our inhouse slack bot) to highlight outliers and absurd behavior in spends and performances of marketing and sales (channels and actors)

Driving salesforce and AWS integration and data migration company-wide for all businesses and workforce.

Director of Data Science , Analytics and AI Products

Lifepal

Bitzscaling Insuretech in Southeast Asia. Solving problems for 0-100

Building and Managing the product and analytics charter for Lead Management, Sales CRM and Data Modeling, BI, and Machine Learning. Solving problems for 0-1 and 1 to N(100)

Worked on building from scratch AI-driven CRM :

1. Auto - Lead management/nurturing 
2. Dynamic lead scoring and customer behavior analysis
3. Integration with WA
4. Textual analysis of WA chats to understand the intent and prioritize next-in-line action 
5. Speech-to-text (S2T) for better tone and customer intent understanding for post-call analysis [ for both English and Bhasha language]
6. Renewal workflows -- World-class reminder system backed by data to drive actions to keep the needle moving 
7. Book of business cleanup and auto-prioritization model 
8. Calling prioritization model 
9. Product analytics to keep the uptime > 98.5% and drive feedback mechanism with 200+ agents and a lot more.

Building world-class data and KPI repositories and driving the implementation of 200+ KPIs and 50+ reports. Managed a team of data scientists, analysts, BI engineers, data engineers, and APMs and PMs.

Product & Digital transformation Leader - Salestech, Group Analytics and Data Engineering

PolicyBazaar.com

PolicyBazaar is a Softbank-backed Indian insurance aggregator and a global financial technology firm.

Working towards making PB the most customer-centric Insurance aggregator and facilitator in India. Building processes, frameworks, data models & products to improve Issuance and customer excellence strategies.

Managing - Service side analytics and products, CX analytics and products, Incentive and Payout frameworks, IVR and Calling strategies and prioritization algorithm.

Head of Analytics and Data products - CX and Service Business

noon

Driving multiple projects with Strategy, Finance, M&A, Investor relation, Commercial Planning & Pricing, and Central OPS teams.

1. Investor reporting and P&L Improvement Frameworks
2. Product Owner for the Central Reporting Architecture.
3. Assortment Intelligence
4. Leading the BI division and YF reporting products (Product Owner) for the region's biggest sale - YF'19. We build live streaming KPI dashboards and alert systems for over 30+ major KPIs across all 3 regions.
5. Launching and driving Daily's analytics (during COVID-19) to build a sustainable growth indicator and review ecosystem for the newly launched grocery and essential service business function. Handling Loyalty data modeling.
6. Leading the BI and pricing strategy for the Recommerce business.
7. Driving CEO office governance.

Analytics and Data Product Owner ( Group Strategy Office and PMO) 

# Solely built BI processes focusing on the performance tracking and breach analysis for all major business and cross functional team(s) by designing and developing 25+ Live dashboards and 40+ automation processes in the first 6 months.

# Leading the Data - BI front for the Pricing @ noon.
1. Design and developed the Pricing Portal.
2. Build - 
              a. Price Competition Analysis dashboard [ overall, Deals and strategic partner levels].
              b. Mapping arena and NIN Funnel- Building a QC driven tool for mapping and scrapping.
              c. Pricing strategy framework 
              d. Outlier Detection and Price QC mechanism for building a trustworthy platform for the customers and ensuring a Freya customer experience from price perception point of view.

Working On Advance Analytics  - E-commerce problem statements - 
1. The elasticity of Demand - Defining Demand function for the company
2. Cross Elasticity
3. Key Value Items and Key Value Categories Identification and designing pricing strategies around the same.
4. Designing pricing strategies with marketing and strategy team for the Ramadan and Yellow Friday sales

Data & Business Intelligence - Pricing & Planning and Commercial-Analytics

Working as the Software Development Engineer in ZS Associate India as a part of 
REVO Analytics, JFH, Outsystem, and TeamCity Teams.

1. Javelin Field Hub - JAVELIN Field Hub is the centerpiece of the product that empowers sales teams to focus on what they do best: make sales. A unified and interactive interface enables field users to view the information most pertinent to them—like incentive compensation, sales planning, and marketing information—from any location and any device. Flexible layouts and permission-based access enable managers to share pertinent information with the right people, promoting collaboration and data visibility across the organization.

2. Outsystem Widget Team - We build various generic widgets in the outsystem which can be consumed by other teams to do the required/desired task.
Some of the most useful widgets I build are - Reporting Widget, Customise Notification and Mailing System, Dynamic Template Creation in Outsystem, Liquid Flow in Outsystem, Generic Calendar Widget ( Integrated with Google calendars and Outlook Calendar ), Dynamic API Creator, Dynamic Carousel Widget, etc.

3. REVO Analytics - Leveraging more than 35 years of analytics expertise, ZS has created a life sciences-specific, cloud-native platform that the entire company can use, from R&D to commercial. Rather than build an analytics capability from scratch, life sciences companies can now immediately leverage powerful analytics tools built for their needs. REVO covers all aspects of analytics from data management to dashboarding to advanced analytics using AI/ML, analytic accelerators, and embedded packaged analytics.

4. TeamCity Admin Team.

Software Development Engineer

NutriNashta

Nutrinashta focused on developing an entire range of healthy packed foods. 

The various products that we developed and sold over the course of 5-6 months were - 
1. Sprout bucket ( in two flavors - with kiwi or with pomegranate )
2. Pack of sunflower seeds ( in multiple flavors - roasted, simple, honey, salted )

We reached to 300 orders/day with a net margin ~48% monthly
Built an e-commerce platform with OMS, LMS, and Stock management system with a team of two.

Co-Founder - Product & Digital Strategy

ArcelorMittal

Worked on Computer Network and Microsoft Services such as Active Directory, Exchange server 2013, etc.
Our team's centralized focus of work was on developing and deploying an exchange server in ArcelorMittal, Temirtau for the reliable and secure communication and Information Transfer.

Summer Intern

LNMIIT

Helping Students to learn how to solve general Industry based java problems, Such as how to develop hotel management software, transport management system, etc.

Undergrad Teaching Assistant

CraftingPaperz

1. Website Development and maintenance - 
                                                                
Requirement gathering, website designing and development, finally testing and maintaining the site. 
 
2.Search Engine Optimization.
3. Social Media Marketing 

and other technical development and support.

The company had partnerships with 4 hotels and 3 major event management firms in Jaipur. Later the company dissolved.

Developer

Helping emerging businesses and Startups to leverage AI, Data, and Growth strategies to attain sustainable growth | Building a responsible AI ecosystem | E-commerce - Fintech - Insurtech - Proptech - D2C

With over 8 years of extensive experience spanning E-commerce, Analytics Consulting, Real Estate Tech, and Insuretech, I am the visionary founder of a leading data and AI services firm. We specialize in empowering emerging businesses and startups with cutting-edge data, analytics, and machine-learning solutions, driving sustainable growth and innovation.

My track record includes delivering impactful data and AI solutions across diverse sectors such as D2C, Fintech, Insurtech, and Proptech, employing advanced MAD (Machine Learning, AI, and Data) techniques. Projects range from pioneering AI-driven CRM systems to sophisticated customer segmentation, demand forecasting, and site optimization initiatives.

Passionate about nurturing talent in the MAD field, I welcome opportunities for deep tech projects, strategic consulting, and collaborative endeavors. My mission revolves around cultivating a responsible AI ecosystem that prioritizes customer obsession, ethical practices, and scalability. I tackle complex challenges with a first-principle approach, emphasizing simplicity and innovation.

Previously, I served as Director of Data Science at Flyhomes, a trailblazing real estate technology firm revolutionizing the home buying experience. My relentless pursuit of value creation and impact underscores every endeavor, as I remain dedicated to continuous learning and growth.

Taplio

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Shivang Gupta

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