Shivali Jasmine Bennion's Linkedin Analytics

As a results-driven, strategic DTC expert, I bring over 7 years of experience within Digital and Direct-to-Consumer marketing. During this time, I have managed budgets from low four figures to exceeding $20M+ a year. My expertise focusses on improving key metrics around CPA, AOV and LTV across CRM, CRO, Organic Social Media, and Performance Marketing (PPC & Paid Media). I am committed to driving growth and achieving success through a data-driven and customer-centric approach. I have been lucky enough to work with incredible brands, experience includes: • Creating the DTC department at Noughty where alongside the Content team, we took the online business from £300k to £1.5M over a year •Trained the in-house teams and worked on digital marketing strategy across a number of brands (including The Inkey List, Absolute Collagen, delilah, Proto-col, Naydaya, Gatineau, Sophia Webster, Awake Organics etc) • Manage the P&L for Bolt Digital, pivoting the business from an agency into consultancy and grown DTC Live into an international community of over 3,500+ brands; events across London, Manchester and New York City.