Queen Accountancy

Pioneered a novel brand language by integrating modern design principles and conducting a comprehensive competitor study. This led to improved brand recall and greater market positioning.

Streamlined design workflow, delivering 50+ digital assets for social media, brochures, & presentations. Saved clients 80% editing time.

Design Intern

Lancaster University

Academic Representative 

Paper Plane Solutions

I enhanced Dubai logistics operations, achieving a 30% reduction in processing time by conducting thorough user research, creating detailed personas and scenarios, and designing a streamlined design system, resulting in a significantly improved user experience and more efficient logistics workflows.

By redesigning the user experience at a leading fintech firm, I successfully drove a 25% surge in dashboard engagement, achieved through a focused enhancement of interface usability and analytical 
tool accessibility.

I transformed the digital interface for a technology company by restructuring its information architecture and streamlining user flows, which resulted in a harmonised UI that significantly lowered cognitive burden, enhancing overall user interaction.

I revitalised and managed a retail website, collaborating with front-end developers to modernise and enhance user-friendliness, creating a more engaging and intuitive online shopping experience.

Jr. User Experience Designer

Design Stack

I distinguished a nutrition supplement brand in India’s crowded market, employing extensive user research and competitor analysis to develop a unique strategy, which led to standout brand positioning and increased consumer trust.

I created impactful large-size display panels for showroom presentations, significantly boosting on-site customer engagement and product visibility.

I curated a brand book, infused with the parent brand’s core values, to maintain uniform brand messaging across all platforms, ensuring consistency and brand identity.

Working collaboratively on diverse graphic-related projects, I contributed creative ideas and ensured design coherence across various mediums, enhancing overall brand representation.

Graduation Internship

ODC - Odisha Design Council

Conducted field research in Raghurajpur, Odisha, enhancing brand recognition by 40% through unique branding opportunities that align with local heritage.

Developed an intuitive wayfinding system in Raghurajpur, improving village navigability and enhancing the visitor experience by connecting them with the cultural heritage.

Graphic Designer

NFC : Nishant Fadnavis Consulting

Crafted comprehensive rebranding proposals, merging market insights with company values to rejuvenate brand identity.

Worked with various clients to design consistent and impactful brand materials, including branded stationery, enhancing overall brand presence.

Conceptualised and executed tailored social media content, optimizing for customer engagement.

Design Internship

The New Indian Express

Summer Intern

Armed with a Master's in Design Management from Lancaster University, my path is defined by pioneering design innovation and a steadfast commitment to the user. I've revitalised complex design systems for four leading corporations, sharpening their brand narratives and enhancing efficiency by 30%. My approach is comprehensive, merging user research with strategic design to uplift engagement and drive results. Imagine a partnership where my dedication to design excellence and problem-solving skills enhance your team, turning user interactions into smooth, impactful experiences.

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.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Shubham Naik's Linkedin Analytics

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