Growth Marketing LLC

https://www.shynazhang.com/

Fractional CMO/VP of Marketing, Product Marketing 

Player/Coach model to offer go to market advisory, coaching, and consulting services for various clients around strategy, messaging and positioning

-Go-to-market strategy
-Pricing and packaging 
-Messaging and positioning
-Integrated marketing planning
-Content ideation and delivery
-Product launch planning
-Sales partnership and enablement
-Capturing customer use cases and stories
-Competitive analysis
-Pipeline, conversion, and win rate optimization
-Industry presentations and product evangelism
-Cross-functional leadership and collaboration
-Finding and developing marketing talent

Go To Market Advisor, Consultant and Coach

Real World Product Marketing Academy

www.productmarketingcourses.com

I teach the only online Product Marketing course that takes a practical approach to learn PMM. We use specific cases to teach expertise and (ie. messaging, competitive positioning, product launch, product releases, etc..) help you develop a strategic mindset. Walking away, you'll have a portfolio of high-quality PMM work samples to take into your interviews or to level up your skills. 

Other courses teach you how to do, we teach how to think.

I learn more from participants than anything I teach :) #foreverstudent

www.productmarketingcourses.com

Instructor & Case Facilitator

Product Marketing Masters

A community of 500+ global Product Marketers focused on learning and growing by sharing best practices with real world examples. We focus on building community through monthly events and deep dive workshops.

Built by product marketers, for product marketers. Join us :)

www.productmarketingmasters.com

Founder

Castlight Health

Corporate Marketing, Product Marketing, Demand Generation, and Field Marketing leader. Lead a team of 10 marketers making it easier to navigate healthcare.

Head Of Marketing

Senior Director, Product Marketing

Marketo

I help F1000 C-levels rethink how they are using digital transformation to exceed customer expectations across people, process, and technologies. I share industry thought leadership and best practices at conferences and C-level functions to put an action plan in place for engagement marketing

Director of Enterprise Strategy

Built and led Enterprise Product Marketing team. Responsible for Enterprise Segment go-to-market, content, strategy, execution and storytelling.

Director of Product & Segment Marketing, Enterprise

Microsoft

•	Manage and own Windows Azure business across Asia Pacific regional headquarters
•	Manage the P&L, target setting, revenue growth, 50+ sales, marketing and operations heads,   press/analyst relations, and the launch of the Cloud OS product suite 
•	Spearheaded the globalization of StorSimple acquisition by launching in 8 markets

Regional Director, Modern Apps and Cloud Infrastructure, Asia Pacific

US SQL Server 2012 Launch Lead
ISV Sell With/Sell Through Product Manager 
Data Warehousing Product Manager

Product Marketing Manager, SQL Server

BearingPoint

Business Planning Analyst Intern

Dell

Supply Chain Intern

Accenture

Enterprise Marketing Intern

Helping Executives strategically position their solution. B2B Go-to-Market Advisory, Coaching, & Consulting

www.shynazhang.com

Helping businesses bring products to market by communicating their unique value in a differentiated and defendable way.  

Core Competencies:
Go-To-Market Strategy • Messaging & Positioning • Story Telling • Creative Problem Solver • Sales Enablement • Product Marketing • Category Creation

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.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Shyna Zhang's Linkedin Analytics

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