White Rivers Media

Marketing Campaigns:
5paisa X #AbTohSabkoPataHai: Responsible for conceptualising and executing 3 D.V.C. (Digital Video Content) campaigns which garnished 50K+ views across social media platforms.

 
Ikonic Professional:
Ikonic Indian Beach Fashion Week (IBFW): Assisted in planning the digital strategy, preparing content ideas and shoot ideas, running online ads and generating over 1Mn views on reels.

Ikonic Professional X Malvika Sitlani:
Led the Ikonic Christmas collaboration with Malvika Sitlani which consists of creating Christmas looks and providing tips and tricks to the target audience. This was followed by a contest that catered to approximately 200+ entries and impacted the increase in the sale of the products. 

Piramal iwoman: #ChooseYourOwnActiv - Planning women’s day collaboration with Priya Malik a renowned social voice and promoting awareness about menstrual cups. It created a digital impact with around 9.5M views with 20+ micro-influencers participating in this vision.

actvy.ai: Assisted a shoot with Sunil Gavaskar to leverage the buy now, pay later service. It was showcased on various platforms such as Hotstar and Star Sports during IPL and World Cup seasons.

Senior Account Executive

Key Responsibilities:

- Assistance in planning the periodical content strategy for various brands,assistance in preparing pitch decks, topical campaigns, brand collaboration opportunities.

- Proactively brainstorming content ideas for shoot & execution, presenting monthly reports, review meetings with clients and pitching new campaign ideas.

- Running social media advertisements on Facebook and Instagram for specific target groups. 

- Brand List:  IPML (Indian Pro Music League), 5paisa, Vauld, Actvy.ai, Ikonic, Sin Denim, Professional, Piramal i-woman, Dettol India and Viviana Mall.

Account Executive

Internship Trainee

Stradver - Advertising Agency

Handling social media accounts for various brands and influencers. Basic graphic designing through Canva.

Social Media Marketing Intern

Peppermint Communications Pvt. Ltd.

Event Coordinator

Social Enthusiast | Marketing | Branding

Exploring digital media through different tangents. Currently managing social media for Indian Pro Music League. 

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