Pipeline360, Powered by Integrate

Demand marketing shouldn't be demanding on your time or budget

Helping you turn unknowns into knowns (if you know you know)

Sales and marketing alignment is THE key - I have tips and run workshops to help with this

If you want to chat -  +447834776631

GTM EMEA

Integrate

Marketing leaders are currently facing three significant challenges:

1) Difficulty in reaching prospects with relevant information to deliver an exceptional customer experience (CX).
2) Uncertainty about the returns they are getting from their channels, despite the amount they are investing.
3) Spending too much time on the process instead of focusing on the customer, creativity and business results

If you have read this far into my profile, let's chat at +447834776631.

Integrate empowers marketers to unify their demand marketing channels into a single, powerful SaaS platform that helps them achieve quantifiable business outcomes. 

Global innovators like Dell, ADP, Microsoft, Adobe and Salesforce rely on our software to bring people, processes, data and technology together so their teams can drive revenue at scale. 

Teams save hundreds of hours per month, generate three times more high-quality sales leads, and impact four times as many opportunities. Visit integrate.com to learn why marketing leaders choose Integrate.

Senior Account Executive

RevGenius

Member

Akkroo

Collecting and processing leads from events is broken. Akkroo is the Event Lead Capture solution that connects your events, sales and marketing. No more unqualified and lost leads. No more delays in follow up. No more missed opportunities.

Engage and capture event leads from your smartphone or tablet device. Integrate event qualified leads into your CRM and/or Marketing Automation systems. Power data-driven decisions on when and where to exhibit in the future.

Eventbrite

Business Development Manager

Ticketmaster UK

Sales Executive

See Tickets

Client Account Manager

GTM @ Pipeline360 EMEA | Demand Generation | Marketing should be fun

A decade deep in the marketing technology game and still standing. During that time, I have developed a deep passion and expertise for demand marketing, sales and marketing alignment, and revenue generation. 

In my current role, I work with global innovators such as jFrog, Scandit, Git Hub, Adobe, and Salesforce to create integrated campaigns that help them achieve their business goals. 

I also conduct workshops and share tips on how to achieve sales and marketing alignment, which is crucial for success in today's highly competitive and dynamic market. 

By working together and utilising the latest technology, we can achieve great things and have some fun. If you're interested in learning how Pipeline360 can help you achieve your marketing goals - call or text me (+44)7834 776631

Marketers trying to hit their revenue goals without Pipeline360

Simon Roberts

*** Warning this post includes sales messaging about using champagne to build new business relationships with big business decision-makers in major cities. If you work as a marketer in the tech industry, avert your eyes now***

As April unfolds, our small yet mighty team at Chief Wine Officer is buzzing with excitement about our packed events schedule🍾 

We're gearing up to host a series of global C-suite dinners, transcending borders to bring together technology leaders in:

L O N D O N  |  D U B L I N  |  S I N G A P O R E  |  
D A L L A S  |  N E W  Y O R K  |  S A N  F R A N C I S C O 🌍 

These interactive experiences are designed to create new connections, share insights, and give business leaders the right tools to help shape their respective business roles 🍷

Hosting these global experiences is no small feat. 

Behind every successful event is our dedicated team of passionate event professionals committed to delivering excellence at every step.

These world-famous events are best known for delivering:

• Exclusive networking: Connect with senior industry peers from your prospect accounts in an informal and relaxed setting.
• Knowledge sharing: Lead meaningful discussions that promote your services and solutions and position you as an expert in your field.
• Fine wine tasting and fine dining: A curated fine wine tasting session led by world-renowned Masters of Wine paired with a five-star dining experience at a memorable venue
• Entertainment and competition: The evening is elevated with entertainment and competition courtesy of the wine-tasting competition, with the winner taking home the title of CWO

Interested in partnering with us for one of our international bespoke C-suite dinners? 

DM me or Laura Porter, CWO, or visit our website for more details on how they work and why tech companies from around the world find value in working with us 🥂

Do you remember this classic Salesforce ad? 

It struck a chord because it highlighted that software was eating the world. 🌎 

Marketing can be overwhelming with over 11,038 (!!!) pieces of MarTech. 

This can often lead to disappointment for marketers seeking results and performance. 

To overcome this, a return to the fundamental principles of marketing, the 4Ps, coupled with meaningful conversations with customers is what is required.

Do you think this makes sense or am I crazy? 🤪 


I understand the brief, no need to double-check with the client. 

If you want out of the high chair as a marketer than you have to own a revenue number. 

If you're still scoring campaigns in siloes and on MQLs you won't even get the high chair

This is also on the rest of the leadership team. 

You can't have misaligned incentives 

They are holding back alignment and success.

marketoonist.com • 2 min read

Marketing Seat at the Table

Superb article from Tony Uphoff. 

It echoes the conversations I have with European marketers every day. 

The recurrent themes are
The changed (the past participle is important) buyer 
Diminishing returns of previously successful tactics
Struggles to hit revenue goals
Marketings increased role
Sales and marketing alignment


We've been thinking about this challenge for a long time at Integrate and now Pipeline360.

My customers are seeing results and if you want to speak about "strategies not just in today's best practices but in tomorrow's potential" - then I'm here 😁

Taplio

Simon Roberts's Linkedin Analytics

Simon Roberts

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Taplio

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Simon Roberts's Best Posts .css-qqfgvy{font-size:var(--chakra-fontSizes-md);}(last 30 days)

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Simon Roberts's Best Posts (last 30 days)