Binary & Co

The Straight Line Between Two Points. 

WHY
We exist to effect positive change. 

HOW
We strive to understand what people want, need & love.

WHAT
We build full funnel digital advertising campaigns that really speak to your audience. 

Yes, we do do SEO....

Owner/Founder

Major Tom

Work with cross functional team of Account Directors, Account Managers, strategists and clients to develop growth strategies for client portfolios based. Create and oversee the implementation of key digital marketing plans to improve client generate sales and user growth.

Key remit was to increase client retention and improve client performance. Developing proactive strategies to identify opportunities and lead planning and implementation of paid media & advertising channels.

Also, work to expand products and services of the agency to improve client service offerings.

Director Client Strategy

Manage a small team of cross-functional digital marketing Account managers & specialist to deliver integrated digital marketing strategies to a variety of clients in a number of different verticals. Develop Digital marketing strategies with team and clients to achieve clients goals.

Account Director

Managed on average 15 clients on a monthly basis. Develop integrated online marketing strategies to increase traffic and improve conversion rates. Worked with a cross functional team of SEM professionals through development and implementation. 

Worked with in-house staff as well as other agency partners across a number of different projects

Account Manager

Plus eMarketing

As the manager of the eMarketing division of this web development firm, I was responsible for advising the development and design teams on how best to achieve clients online marketing goals. Also responsible for business development and the internal and external marketing of this division. With a client base stretching across Canada and the United States:

Organized and managed the following types of campaigns for a variety of clients
    » Search Engine Optimization
    » Pay Per Click Advertising
    » Web Analytics
    » Email Marketing

eMarketing Manager

AlternativeSMT

Sales & marketing role at small electronics manufacturing company.

- Managed website
- Email marketing
- SEO & PPC
- IT Duties
- Sales Managing

Sales & Marketing Executive

Owner & Founder of Binary & Co. 

Digital Marketer with 20+ years of experience. 

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