Sivan Shachnovitz

For over decade, I've used storytelling to shape creative campaigns for tech giants like Google Cloud and Cynet. 
I've coached hundreds of startup founders and C-level executives on build compelling personal and professional brands that drive business growth. 
Witnessing the power of a well-crafted narrative, I now teach soloprenuers and tech professionals how to master their own stories as a way to unlock professional opportunities.

Brand Strategist & Content Creator

Millennials in Tech

Co-Host of the Millennials in Tech podcast.
A community of 1500+ professionals who are learning how to navigate their tech career on their own terms.

Podcast Host

Peech

Strategized and executed initial product launch to global market in 1 month time frame. 

Developed creative concept and messaging around launch, aligning all employees internally, and managing all global PR and ad agency’s activities. 

Our employee driven Product Hunt campaign helped us rank  # 1 product of the day on Product Hunt, and ranked for the golden kitty award 

Developed copy and visuals for ads campaign to cold US audience, which resulted in 12% conversation rate with qualified leads. 

Refined more personable and authentic messaging for both marketing and product related needs, increasing website conversations and completion of events within the platform.

Head of Brand

Similarweb

Employer Brand Manager

Social Media Content & Campaigns Manager for Employer Branding

Two Heads Consulting IL

- Developed and produced creative social media campaigns and content for Google Cloud, Cynet, Bank Hapoalim, Mixtiles and others

- Researched social data and analytics to build company's social media and content strategy

- Responsible for training and managing four person content team, to publish weekly blogs, video content and written content for social media 

- Grew and managed an active FB community of 800 small business owners and entrepreneurs

- Created weekly thought leadership and entertainment content for Linkedin, Instagram and Facebook

-  Built Youtube & Linkedin video strategy for startups and companies, such as Nerdio and Ourcrowd

Creative Director & Head of Social Media

Shoot East

- oversaw all aspects of film production from concept development to post production 
- worked directly with clients to design and implement marketing content and strategy
- senior in house post-production editor
- created and implemented marketing campaigns for viral content

Creative director and Screenwriter

Deston Productions

- assistant videographer on all shoots
- organized and managed workflow of several film projects simultaneously
- senior video editor on all projects

Videographer and Senior Editor

How do you communicate your unique expertise and personal brand to attract clients from LinkedIn?

And even more importantly...how do you do it in a way that attracts the RIGHT clients?

I'm Sivan, a former branding and content strategist for global grands and tech companies. 

After a decade of working with global brands and startups like Google Cloud, Nerdio, Nerivio, Similarweb (and a whole bunch of other ones), I now teach other consultants and freelancers how to attract their own "dream" clients.

Through my free content, 1:1 coaching sessions and 90-Day Accelerator, I help you laser focus on simple techniques for communicating your expertise on LinkedIn.

You're already the expert.
Now it's just a matter of showing up confidently on LinkedIn, so everyone else knows it.

Sometimes I'm scared to open up my LinkedIn on Sunday mornings.

I always have this nagging fear that the world has changed drastically over the weekend, and somehow I'll be left behind.

I scroll through a few posts and start to feel overwhelmed.

Everything always seems to be moving at breakneck speed.

And I'm someone who flows at a muuuuch slower pace.

(Actually, the one summer I was on the swim team as a kid, I was such a slow swimmer that they gave me an 'honorable mention' medal just for not giving up 😂 .)


But then I remember the truth:
 it doesn't matter how fast the world moves, what trends have changed, or what new ability AI now has.

Because whenever I show up here, I'm still the same me.
And no matter what pace I move at, I can make an impact.


The real struggle is remembering that.


Did you wake up this Sunday morning and think, "Ugh, I'm dreading opening LinkedIn..."?

Great, so here's the chance to remind yourself: 

1) No matter how noisy things get here, your voice STILL matters.

2) No matter how much time someone else spends on LinkedIn, you ARE NOT in a competition with them.


And that's it really.
Just take the next step forward. 
There's plenty of people here who are moving at the same pace.

(Turns out, actually, that most of us here move at a human pace, anyway ;)).

I help freelancers & consultants communicate their unique expertise on LinkedIn | Former branding strategist in tech gone rogue 😈 | Cohost of the Millennials in Tech podcast

Taplio

Sivan Shachnovitz's Linkedin Analytics