Sofia Akritidou 🦉's Linkedin Analytics

👋🏼 I’m a PPC specialist and have been working in PPC since 2017, back when exact match keywords were actually exact. For about 6 years I’ve worked in different agencies starting as a PPC Executive to a PPC Account Manager. During those years I’ve worked with numerous different clients mainly lead generation companies clients in the industries of: 🏥Health sector 🏠Real estate 👔B2B 🎗Charities Expertise in the below channels/platforms: 👉 Google Ads Search, Display & Video 👉 Microsoft Ads 👉 Google Analytics & Tag Manager Being in general a curious person I have also worked on LinkedIn Ads (for the B2B clients) and Facebook Ads for a couple of clients. Favourite part of my job are audits of Google Ads accounts and finding ways that can improve the performance achieving the ultimate business KPIs. Main services provided: ✔️ Google Ads account audits ✔️ Google Ads & Microsoft Ads account setup, management & optimisation ✔️ Offering CRO page recommendations ✔️ Competitors research analysis ✔️ Data Reports using Looker Studio