Ghostwriter/ Content Writing/ Copywriting

Freelance Writer

Self Emplyoed

I'm a digital marketing nomad who is always on the lookout for new and innovative ways to help businesses grow. I have a passion for all things online, and I love nothing more than seeing results from my work, and I love to kick butt in the process. I'm also a TOP-RATED writer (for some reason.)

When I'm not working, you can find me playing Crypto (losing 📉 or making 📈 MONEY)or watching anything from Peaky Blinders to Ash Vs. EvilDead on Netflix. OR stuffing my face with anything delicious(pretty much everything that's 'fast+food.'

A Nomad Entrepreneur

Sohail kamran

Self Employed

Summit Bank Limited

Developed highly empathetic client relationships and earned a reputation for delivering exceptional customer service. Cross-trained and provided back-up for other customer service representatives when needed.

Consistently exceeded performance KPIs, developed interactive business relationships with senior executives implemented creative customer retention strategies for a competitive marketplace. Interacted well with people of diverse backgrounds, cultures, professional levels.

Supervising all operational aspects including Customer Portfolio Management,  Retail Targets(Deposit, Insurance, X-sell), Customer service, Human resources, Administration, and overall sales in accordance with the bank's objectives. Providing training, coaching, development, and motivation for branch banking personnel.

AVP II - BRANCH MANAGER

MCB Bank

Complete branch management, consumer banking, and business development. 

Booking new businesses, and relationships for the bank and penetrating existing relationships while managing the risk parameters. Increased penetration in X-selling like Banca Takaful, CAR Ijara, Prepaid Cards, Credit Cards, Mutual Funds etc

Minimize branch direct cost by formulating and implementing innovative cost save strategies and further improve COF and deposits spreads. Maximize multi-product penetration / cross-sell across selected segments at least 2-3 products per customer.

Ensure all branch banking processes are followed as per laid down guidelines and aim for 100% customer satisfaction.

Contribution towards External Mystery Shopping, Branch Readiness, and Telephone Response and Voice of Process scores is up to the required standards.

Conducting regular staff meetings to review goals and ensuring target achievement and leading the team in setting an immediate action plan where required.

Enhancement of the bank’s image by maintaining a customer friendly and vibrant environment within the branch, community activities, and close contact with other service providers and external business partners. 

Periodical review of Operational activities & audit reports contributing to sound 
operational Health of the branch as per the Bank & SBP guidelines.

AVP/Branch Manager

Bank Alfalah Limited

Managing and leading the branch effectively to achieve liabilities and SME targets; while adhering to policies and guidelines.

Implement process in sales, service and delivery in accordance with established policies

Ensure ‘best-in-class’ customer service standards for the branch including handling consumer finance customers.

Maintenance all statutory and business controls for branch processes and compliance with protocols.

Officiating Branch Manager

Bank Alfalah, Islamic Bank Division

Successfully completed the Certified Management trainee program of Bank Alfalah Limited   in: 
General Banking and Customer Service, Trade Finance, Corporate and Credit Marketing

Development and analysis of Call Reports
Scrutinize impending business vista for the bank.
Instigation and formulation of back end processes and reporting
Monitoring of events and policy coordination pertaining to credit
Disbursement of Advances and Declaration of SME transactions.  
Deal arrangement of advances and loan settlements
Operation strategy observance and execution
Active participation with ad-hoc activities and other department functions
Categorize visits to Corporate and SME clients and document prospective.
Ensure that credit policy is in compliance with State bank prudential regulations.
Handled Internal Audit. Coordination with the head office for audit requirements.
Handled Islamic Sharia Audit
Establishing Letter of Credit and Advance Payments in Imports
Establishing Contracts for importers
Customer and client correspondence via SWIFT MESSAGES 
Facilitating Documents on collection Basis in Exports
Scrutinizing the import/export documents for any discrepancy
Retire documents under LC/ Contract 
All Operational Aspect of Trade Finance implementations

Has routed Import business amounting PKR 359 million under

·         Sight LC

·         Usance LC

·         Documents Under Collection(Bank Contract)

·         Advance Payment

 
Has routed Export business amounting PKR 191 million under

·         Advance Payment

·         Export settlement on collection basis

 
Total Import/Export handling of over PKR 550 Million

International Trade and Credits

Freelance writing

Content Writing, Editing, and Proof Reading.

Sohail Kamran

Faysal Bank Limited

Relationship marketing checking on clients existing service status.
Work to identify the segments best suited for different loan schemes. 
Development of termination schedule for clients in corporate auto processing.
Operated the lease management and information system (LIMS).
Work on Electronic Credit Information Burea(ECIB)
Generate Data check for corporate and individual client
Study the customer profiles for loan ability and lease history
Process the applications on Faisal fynance management system.
Take data check and Ecib request from branches from all over Pakistan and promptly update the status and dispatch the cases to the respective branches. 
Correspondence Internal and External Audit.

Term Reports &amp; Projects

Services Marketing: Report on UBL Credit Card Application Process 
Principles of Marketing: Report on Marketing Mix and SWOT Analysis of Pakola Flavored Milk
Marketing Management: Report on Evaluation of Strategic Marketing Plan of Nestlé's NIDO
Business Policy: Comprehensive Report on Industry Analysis &quot;Telenor Pakistan&quot; 
Brand Management: Group Presentation on Unilever's Brand Key Model

Internee

Right Solution

Original content creation 
Existing content rewrite 
Email marketing campaigns 
Carry out keyword research to produce content for new website
Develop fresh content for websites and blogs
Develop fresh content for article submissions
Research on range of editorials for clientele.
Investigative/persuasive writing

Content and Copy writer

I am passionate about helping businesses create content and copy that resonates with their target audience and drives conversions

Present - Self-employed creative/content/copywriting

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