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𝗔𝘀𝗸 𝘆𝗼𝘂𝗿𝘀𝗲𝗹𝗳 𝘁𝗵𝗶𝘀: 𝗪𝗵𝗮𝘁 𝗶𝗳 𝘆𝗼𝘂𝗿 𝗴𝗿𝗲𝗮𝘁𝗲𝘀𝘁 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝘀 a𝗿𝗲 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘁𝗵𝗲 𝗸𝗲𝘆𝘀 𝘁𝗼 𝘂𝗻𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗳𝘂𝗹𝗹 𝗽𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹? 𝗪𝗵𝗮𝘁 𝗶𝗳 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵𝗶𝗻𝗴 𝗲𝘃𝗲𝗿𝘆 𝗼𝗯𝘀𝘁𝗮𝗰𝗹𝗲 𝘄𝗶𝘁𝗵 𝗰𝗼𝘂𝗿𝗮𝗴𝗲 I𝘀 𝘁𝗵𝗲 𝘀𝗲𝗰𝗿𝗲𝘁 𝘁𝗼 𝘂𝗻𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝘄𝗼𝗿𝗹𝗱-𝗰𝗹𝗮𝘀𝘀 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲? I'm Sophie Storm Roberts (aka Challenge Sophie) and I believe resilience isn't just about bouncing back – it's about using adversity to propel yourself forward. My background blends building high-performing company cultures with pushing my limits as an adventure athlete. I was part of the growth team that built MVF, a startup that won the UK's fastest-growing company (Times Tech Track) and Sunday Times Best Place to Work. After discovering the transformational arena of adventure sports, I embarked on a journey to pursue potential and support others on their journey to achieve the extraordinary. My challenges include Ironman, cycling from London to Paris in 24 hours (15 times!), 24 hours of Tough Mudder, cycling across the USA, and becoming the 𝗼𝗻𝗹𝘆 𝗽𝗲𝗿𝘀𝗼𝗻 𝗶𝗻 𝗵𝗶𝘀𝘁𝗼𝗿𝘆 𝘁𝗼 𝗰𝗹𝗶𝗺𝗯 𝘁𝗵𝗲 𝗵𝗶𝗴𝗵𝗲𝘀𝘁 𝗺𝗼𝘂𝗻𝘁𝗮𝗶𝗻𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗲𝗶𝗴𝗵𝘁 𝗮𝗹𝗽𝗶𝗻𝗲 𝗰𝗼𝘂𝗻𝘁𝗿𝗶𝗲𝘀 𝗮𝗻𝗱 𝗰𝘆𝗰𝗹𝗲 𝗯𝗲𝘁𝘄𝗲𝗲𝗻 𝘁𝗵𝗲𝗺 𝗶𝗻 𝗷𝘂𝘀𝘁 𝟯𝟮 𝗱𝗮𝘆𝘀 - 𝗧𝗵𝗲 𝗔𝗹𝗽𝗶𝗻𝗲 𝗖𝗼𝗮𝘀𝘁 𝘁𝗼 𝗖𝗼𝗮𝘀𝘁. Sponsored by brands like Adidas, Land Rover, and Kellogg's, I built 'Challenge Sophie', focused on championing challenges as a route to growth and impacting the lives of thousands of people globally. I founded TrailBlazers, a youth empowerment program building confidence and courage in teenage girls struggling with mental health. Today, my work as a mindset coach, keynote speaker and workshop facilitator enables me to leverage my experience to guide individuals and teams to achieve extraordinary results. Partnering with leaders and teams from high-growth tech startups to Fortune 500 companies 𝘁𝗼 𝗵𝗮𝗿𝗻𝗲𝘀𝘀 𝘁𝗵𝗲𝗶𝗿 '𝙒𝙝𝙮', 𝗰𝘂𝗹𝘁𝗶𝘃𝗮𝘁𝗲 𝗺𝗲𝗻𝘁𝗮𝗹 𝗳𝗼𝗿𝘁𝗶𝘁𝘂𝗱𝗲, 𝗿𝗲𝘀𝗶𝗹𝗶𝗲𝗻𝗰𝗲 𝗮𝗻𝗱 𝗮 𝗴𝗿𝗼𝘄𝘁𝗵 𝗺𝗶𝗻𝗱𝘀𝗲𝘁. 𝗗𝗿𝗶𝘃𝗲𝗻 𝗯𝘆 𝗺𝘆 𝗺𝗶𝘀𝘀𝗶𝗼𝗻 𝘁𝗼 𝗵𝗲𝗹𝗽 𝗼𝗿𝗱𝗶𝗻𝗮𝗿𝘆 𝗽𝗲𝗼𝗽𝗹𝗲 𝗮𝗰𝗵𝗶𝗲𝘃𝗲 𝘁𝗵𝗲𝗶𝗿 𝗲𝘅𝘁𝗿𝗮𝗼𝗿𝗱𝗶𝗻𝗮𝗿𝘆.
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