NewDay

Achievements:
► Set up the social media unit within NewDay
► Drive digital & social transformation through the organisation
► Deliver social first campaigns and social content for the lead brands
► Deliver market leading community management across our range of brands
► Launch and roll out the social media monitoring platform for key products & topics
► Deliver crisis management comms

Senior Social & Content Manager

Barclays UK

Responsibilities: 
► Manage an ATL budget of £20m+
► Deliver media planning & strategy of marketing campaigns across ATL and BTL channels
► Deliver performance acquisition activity for key products and services
► Manage the media agency relationship and support the creative teams in delivering ATL campaigns
► Work in close partnership with the digital teams to ensure a consistent delivery of key technology projects
► Work on defining the ad tech stack and on implementing it within Barclays UK

Media Manager

► Manage a suite of creative & media agencies to create and promote content across Facebook, Instagram & Twitter
► Deliver innovation through new channel launches and platform optimisation across the business
► Deliver and manage the marketing activity for Pingit across all offline & online Barclays channels 
► Liaise with key stakeholders within the business to deliver marketing campaigns
► Work with all owned Marketing channels to deliver campaigns across offline and digital channels such as ATM, in-branch, search and display
► Launched the first ever Instagram channel for a retail bank in the UK
► Manage both paid & organic activities across social channels such as Instagram, Facebook & Twitter
► Deliver campaigns on new marketing channels for Barclays such as the Play Store and iOS app store
► Manage vlogger relationships to deliver video content for key brand activities such as Lifeskills and Pride.

Social Media Manager

Tempero (now DentsuX)

► Manage a team of community managers and moderators
► Provide day-to-day support for the team on content creation, community management finance and escalation
► Manage Tempero’s largest clients including FIFA, Zipcar, Foot Locker, Viber, McDonalds, Skype and others.
► Liaise with internal creative teams to deliver content across Facebook, Twitter & Instagram
► Oversee the social media content publishing for Tempero’s global clients
► Deliver global internal moderation guidelines for a leading mobile messaging platform
► Deliver social media insights for clients such as FIFA to advise on content creation and platform strategy

Account Manager

Omnicom Media Group UK

► Work with all OMD EMEA offices to deliver international social media activities
► Manage a team of two executives and a copywriter
► Manage content planning & creation for a variety of clients including Intel, HP, Ralph Lauren, Nutella & TicTac
► Support the Head of Social in devising social media strategies and pitches
► Deliver training & workshops to clients across 23 markets in EMEA
► Deliver social insights through multiple tools, such as Radian6, Social Bakers, Brandwatch, Sysomos, Google Analytics, Omniture
► Manage influencer outreach activities for clients in the travel, fashion & entertainment verticals

► Provide day to day support to the senior members of the team
► Manage social listening projects for pitches & existing clients
► Support the Account Manager in delivering training & workshops to client teams
► Responsible for all account management requests and responsibilities including invoicing, reporting and client requests
► Manage the internal training programme at OMD international

Social Account Executive, International

Award winning marketing practitioner with a penchant for digital media and creative. Fan of ad tech and disrupting companies in the advertising and marketing scene.

Taplio

Sorin Mihai's Linkedin Analytics

Sorin Mihai

Want to drive more opportunities from LinkedIn?

Taplio

.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Sorin Mihai's Linkedin Analytics

Sorin Mihai

Want to drive more opportunities from LinkedIn?

Sorin Mihai's Linkedin Analytics