Meesho

At Meesho, I have the privilege of leading the Brand Marketing, Sale Marketing, Media, Social and Content Teams.

Our mission is to democratise e-commerce for a billion Indians. Our unique business model and extremely seller friendly policies make 'value-maximisation' a reality for everyone involved.

Meesho unlocks the 'Sahi' price of 'Sab kuch'

Our team strives to bring this powerful story to life - by being very focussed on problems to be solved and communicating in a very user first way. We are a team of dreamers who believe good marketing can change the world ! 

If you want to join us or share your learnings / thoughts , I am just a DM away :)

Associate Director - Brand Marketing

GrowthX®

GrowthX is the community of Top 1% growth leaders in India. As OIR, I mentor capstone teams to make their growth strategies and craft better. I also co-create and share feedback on modules, new initiatives and GTM for GX.

So far I have mentored teams from Zomato, Cred, Nykaa, Voot and Spotify. Leading these teams to the famed demo day. I am also an investor in GX.

Operator In Residence

AB InBev India

Head of Trade and Marketing Execution across 11 States -  including Maharashtra, Telangana, WB
Leading Portfolio Growth, Brand Assets, Trade Engagement, and Gameplan execution
Lead for Key Accounts, High End and Regional Partnerships - On-Premise, Retail and Horeca
Leading BTL Campaign Execution and Local Marketing Initiatives for all campaigns in the region

Head, Regional Trade Marketing - Central India

Led the Brand's recovery during Covid-19, delivered record high market share in India 
Led Budweiser to it's highest power share - Most meaningful and differentiated beer brand
Led Award Winning IMC Campaigns in the year 2020-21, delivered consistent highest Digital SOV

Senior Brand Manager - Budweiser

Localized and Launched Hoegaarden in India - #1 Super Premium Wheat Beer
Created and Launched 7 Rivers Brewing Co. - ABI India's Homegrown Craft Brand
Led Brand Strategy and Capability Development for Wheat and Craft Portfolio in India

Senior Brand Manager - Craft Brands

Launch of Budweiser 0.0 in India - ABI India's first Non-Alcoholic Offering
National Expansion of Beck's Ice - From 2 states and 1 facility to 9 states and 5 breweries
New Business and Brand Development - Created 7 Rivers Brewing Co.

Innovation Manager

Led Projects across Sales, Supply, Technology and Marketing
Fastest Growing GMT of the batch 2017-18

Global Management Trainee

Flipkart

Created Leadership and Functional Competency Framework for Corporate Functions
Awarded Best Intern for Summer 2016 Programme - Among a batch of 54

Summer Intern

PATH IAS Academy

Economics, Political Science, History & Public Administration Faculty

Teaching Faculty

Self-Employed

Pursued the Civil Services Examination. Ranked in the top 4.3% students to appear
Qualified for Mains Examination 3 times. The exam required in depth study of Public Administration, Economics, History, Polity, Geography, Sociology and Current Affairs. 

Though a CS Career was not meant to be, this was one of the most satisfying and enriching experiences of my life :)

Civil Services Aspirant

I am a generalist leader who has gathered a diverse set of skills in the journey so far. From Civil Engineering to pursuing Civil Services to HR and now leadership in marketing, I love learning from new challenges, experiences and most importantly people !

Currently building diverse teams and leading brands to growth in both commercial and creative domains. 
Known for Innovation, Brand Strategy, Creativity, Commercial Leadership and bringing Empathy to workplace :)

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