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Steve Pockross's Linkedin Analytics

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I help companies ignite stalled platform growth during critical inflection points. Companies seek me out for expertise in implementing strategic vision, tapping into untapped markets, launching innovative/disruptive business development & go-to-market strategies to build operationally aligned award-winning cultures of excellence. As CEO of Verblio, I reignited a stalled SMB platform & grew it from $2M/year to an ARR of $12MM with a successful exit including pivoting, scaling, & leading an investment process with a focus on branding, product-led growth, product development, and implementing industry-leading freelancer opportunities to build an operationally aligned award-winning culture. As an SVP at LiveOps, I built 5+ new businesses from the core SaaS platform, including a freelancer network from financial services & a SaaS product growing LiveOps to a $35M/year partnership marketing company. Scaled growth from $8M to $150M & grew the team from 35 to 450 people. At Western Union, and as an SVP of a SaaS energy startup, I brought core products into emerging markets, grew new sales & marketing channels, seized new product development opportunities to achieve impressive growth. I am pursuing CEO, CRO, SVP/Marketing & BD, fractional, and board advisory roles and I am eager to apply my international experience and my fluency in Portuguese and Spanish to B2B, SaaS, tech enabled services, & off the beaten path industries. In my spare time, I enjoy Ultimate Frisbee, history, telemark skiing, mountain biking, squash, guitar playing, hosting house concerts and spending time with my two teenage boys in the Rocky Mountains. Career Highlights: ♦ Driving Outcomes: Facilitated 600% product-lead growth, without investment, boosting significant investor interest, positioning a content marketing platform company, as an essential agency, resulting in a successful sale and exit. ♦ Creating Value: Led company from stalled growth at $2M ARR to $12M+ ARR and a PE LOI valuation of $45M with no investment funding. ♦ Building Cultures of Excellence: Successfully scaled employee headcount from 10 to 60 employees, added 1000 contractors, had zero unplanned executive leadership turnover, won the Colorado Company to Watch Culture Award, Named the 28th Fastest Growing SaaS Company, Ranked #20 Most Efficient Bootstrapped Saas Companies, & earned three Inc. 5000 placements. ♦ Spear-heading Product Innovation: Created & co-developed 10+ product lines earning $300M+ in aggregate revenue across multiple verticals ranging from martech, solar, and financial services.

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