Sremit Chowdhury's Linkedin Analytics

Paid Social Associate with a track record of driving successful digital campaigns across multiple platforms, including Facebook, Instagram, and Twitter. I have consistently optimised ad performance, increased engagement, and exceeded KPIs using a strong understanding of data analysis and insights. I am an expert in campaign setup, targeting, and budget management, and I am constantly researching industry trends and emerging technologies in order to provide inventive approaches for my clients. As a Paid Social Campaign Specialist, here are some of my day-to-day responsibilities: • Develop and execute paid social media campaigns across various platforms such as Facebook, Instagram, Twitter, and LinkedIn. • Collaborate with the marketing and creative teams to develop engaging ad content and ensure messaging is consistent across all channels. • Conduct audience research and analysis to identify target segments and refine campaign targeting strategies. • Manage ad budgets and optimize campaigns to achieve key performance indicators (KPIs) such as click-through rate, conversion rate, and return on ad spend (ROAS). • Continuously monitor campaign performance and adjust strategies as needed to improve results and maximize ROI. • Conduct A/B testing and provide insights and recommendations to improve ad performance and user experience. • Analyze data and provide regular reports on campaign performance to stakeholders and clients. • Stay up-to-date with industry trends, changes in algorithms, and new ad formats, and provide recommendations for incorporating them into campaigns. • Collaborate with other team members and external partners, such as agencies or vendors, to ensure seamless execution of campaigns. • Maintain relationships with clients and provide regular updates on campaign performance and insights to support ongoing optimization and success. Looking for a new opportunity to leverage my skills and make an immediate impact. Let's connect and explore how I can add value to your team.