Srijita C.'s Linkedin Analytics

Content strategist, copywriter & content writer with almost 5 years of experience in creating and executing effective content strategies for leading brands across various industries. Social Media Management, optimisation and client servicing for esteemed accounts such as SanKash, The Canadian Home, VLCC Personal Care, Vandana Luthra, Simbhaoli Sugars, IceWarp, Infinity Learn, Alishaan Foods and many more were a part of my work for the past 3 years in the advertising industry. Content & Copywriting Pro Course Mentor at MyCaptain having trained over 100 mentees in the span of 3 months based on a thorough curriculum and the latest trends in Content & Marketing Industry. Taught the basic fundamentals to advanced copy and content writing for the digital as well as traditional media in live classes. In my creative career till date I have: •Built and executed effective content strategies for leading brands in the advertisement, real estate, travel, FMCG, Beauty & Fashion, and education industries. •Conceptualized and curated a wide range of content, including blogs and offline materials, with a focus on the Canadian real estate market, Indian digital market, traditional marketing channels in India & internationally. •Led and guided designers in the creation of eye-catching content through effective communication and collaboration. •Drove increased online visibility and engagement through SEO-driven blogging. •Utilized a background in Tourism Administration and sales experience in the travel industry to bring a unique perspective to the field. • Proven track record of ideation and visualization skills. •Authored 10+ short stories on own blog. • Authored and published a book called Breathing Underwater • Released an audiopoetry called Finding You on Spotify and other streaming platforms.