Steven Spencer-Steigner's Linkedin Analytics

-> Open to work: Consulting now and would love to add a couple more projects to my workload. See the "Providing services" link as well as the description below of my experience, expertise, values, and passions. I'm a senior-level expert in strategy and insights development across industries, skilled in brand, marketing, and product development, as well as team leadership. A seasoned professional with a background working with Fortune 100 companies on strategic planning and global learning program design, I thrive in collaborative environments that challenge common ways of thinking and getting things done. Strategic consulting anchors my approach to engagements in technology (B2B, B2C, OEM, HW/SW), media and entertainment, finance and fintech, and CPG. I develop innovation initiatives, new products and content, new concepts, brand strategies, and creative messaging based on custom-designed international and domestic learning programs. I have two decades of global marketing and research experience, spanning the Americas, Europe, and Asia-Pacific in developed and emerging markets. At the core, I am a sociologist and cultural anthropologist. This means I uncover human patterns - allegiances, beliefs, and data points - that become compelling stories, evolving company brands and changing how stakeholders see. I ground these narratives in relevant socio-economic and cultural contexts to ensure the greatest impact on corporate and business decisions. Current obsessions: • Narratology – examining the ways narrative structures our perception of both cultural artifacts and the world around us • Foresight strategy – using ideas about the future to anticipate and better prepare for change, especially in times of uncertainty, and exploring different plausible futures that could arise as well as the opportunities and challenges they could present • The intersection of B2B brand strategy, policy & regulation, and sustainability Core values: • Customer obsession – deeply understanding them and putting them first • Impact – creating meaningful differences in action • Clarity – making sense of ambiguity • Diversity and inclusion – understanding culture, celebrating difference, incorporating discordant POVs • Endless curiosity – fueling professional and personal growth Hobbies: (I mean, there should be a section for this.) • Wine (Insta @picke_wino) • Food (Insta @pickie_foodie) • Travel