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Stephan Wenger's Linkedin Analytics

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Stephan Wenger

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Hi 👋🏻 I am Stephan and I do B2B Marketing. Learn Marketing with me at www.b2bmarketingworld.com. 𝗪𝗛𝗔𝗧 𝗜 𝗗𝗢: 👉 B2B Marketing Management 👉 B2B Marketing Strategy 👉 B2B Marketing Tactics 👉 B2B Online Marketing 👉 Lead Management 👉 Public Speaker 👉 Lecturer Follow #b2bmarketingworld I work in B2B Marketing for 10 years now. Here is what to expect from me: 🦊 B2B MARKETING MANAGEMENT: My current job is Marketing Manager at AVL, a global corporation in the automotive industry. I work with marketers globally. We implement marketing strategies together with a hell-of-a-team at AVL headquarter in Austria. Further, I was CMO in a global acting B2B company, Anton Paar. I worked with international marketers and a team of 30+ team members at headquarters. 🦊 B2B MARKETING STRATEGY. I believe that strategies are only as good as their implementation. With success, based on Marketing KPIs and a Marketing ROI. I do marketing plans according to the sales targets and use the full range of the marketing mix. Offline and online, awareness and lead driven, target group or account specific. I include classic actions, like exhibitions and events, all sorts of print materials and online marketing. I am a firm believer that Lead Management is a part of Marketing. Marketing is the first part of a successful sales strategy. That is what drives me. 🦊 B2B ONLINE MARKETING: this is where I get exited the most. I love to dig into performance marketing driven campaigns. I want to understand and use the full power of SEO, Google Ads and Social Media selling. Performance, KPIs and all other ways to measure marketing actions are where it gets nerdy. I love to do Marketing dashboards for management and for myself. To know what’s going on in my marketing campaigns at all time. 🦊 SPEAKER & LECTURER. I do public speaking at marketing and sales events and seminars in Austria and Germany. I talk about my core topics of B2B Marketing, Lead Management and also provide practical cases on eCommerce in B2B. I am a lecturer at university and help marketers in the making. I guide them to achieve their Masters and Bachelors Thesis’. 🦊 My personal website: www.stephanwenger.com

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