Qudo

Qudo offers end-to-end consumer research coupled with seamless audience activation, offering speed to insight, detailed market segmentation & precision targeting to a variety of ad platforms.

Fractional CRO

SJP Consulting

Helping founders and early stage companies in the martech & market research industry, accelerating growth by adding rigour to sales and marketing efforts, freeing up time for founders to to focus on the bigger picture.

I will help you: 

• Find and establish your true narrative, and take this to market with confidence.
• Build your first sales playbook which will generate leads and close opportunities.
• Acquire first-time clients and retain existing ones.
• Develop appropriate sales motion
• Build, coach and develop your commercial team

Owner/Founder

CRO Connected

Executive Member

Cint

Brought on the grow revenues for the the U.K market - the most strategically important territory outside of US. Leading a team of 15 across Business Dev, Account Management & Customer Success, I led the team to 120% of quota in year 1, growing new logo acquisition by 125%. 
In 2021, Cint announced the acquisition of Lucid - I was given responsibility for the combined UK team, leading a team of approx 30, restructuring the sales organisation post acquisition.

VP Sales

Trigg Digital

Trigg Digital is an approved Salesforce CRM partner. 

Launched new business sales strategy, developing overall value proposition across target markets, and led all business development efforts.

Growth Consultant

- Leading the EMEA & APAC Corporate revenue team
- Leading the GTM strategy, leading a team of 4 BDs and SDRs
- Coaching and development of team
- Working closely with Product and Marketing to position the GWI offering across key industry verticals
- Grew revenue 100% YoY in Year 1, and 80% in Year 2
- Oversaw Series A, B investment
- Key client wins included: Unilever, P&G, Visa, Orange, Deloitte, PWC, EY, Lloyds Bank

Vice President, Global Corporate Sales

GlobalWebIndex is a global data & market research company, operating a powerful audience profiling platform enabling marketers to understand, quantify & measure online behaviours across thousands of data points.

Sales Director, Corporate Brands, EMEA & APAC

Adbrain

Adbrain's device graph maps single users across multiple devices.
Acquired by The Trade Desk in September 2017

- Driving key partnerships across independent and network agency groups (Havas, IPG, Publicis, Omnicom, Dentsu)
- Sourcing and developing new data partnerships
- Monetising device graph subscription revenue

EMEA Sales Director (acquired by The Trade Desk)

Escape the City

Alumni

Wunderman Thompson Data

Zipline was the leading Data Management Platform (DMP) for onboarding offline PII data, matching to a unique digital identifier.

- Responsible for growing data partnerships with key partners including Experian, CACI, Visa, MasterCard
- Growing revenue across key agency groups, DMPs and DSPs

Helping brands and marketing professionals connect to the right consumers across the right channels. 

Growing revenue through the expansion of our data & agency partnerships.

Director of Business Development

Padawan Group

Padawan Group was one of the newest players in the online classifieds market, with ambitions to compete with the biggest classifieds sites in the world.  
- Built a global sales team of 10 from scratch across multiple markets in Europe and the U.S
- Implemented global expansion strategy to support penetration into those markets.
- Build partnerships to fuel growth across the Real Estate, Jobs and Automotive verticals

Head of Sales

I build GTM revenue functions that unlock growth & profitability.

Throughout a 22 year career, I have built and scaled best-in-class revenue functions, processes and teams at early stage and public companies alike. 

My current focus is helping founder-led businesses to achieve scale and growth. I do this by developing strategy, skills, structures & teams

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