Compound Growth Marketing

- Managing and overseeing digital marketing strategies for a diverse client portfolio.
- Suggesting and allocating budgets effectively for various digital marketing campaigns.
- Creating and implementing comprehensive campaign strategies across multiple digital platforms.
- Developing forecasts and predictions to guide strategic planning and resource allocation.
- Conducting thorough audits of marketing strategies to identify improvement opportunities.
- Consistently recommending and implementing performance changes to enhance campaign outcomes.

Paid Social Program Manager

metadata.io

I'm responsible for the performance of over 20+ B2B companies, including helping with Demand and Lead Generation strategies through Linkedin, Facebook, Google, and Display Programmatic on the Metadata platform, focusing on brand awareness, lead generation, and increasing pipeline and ROI.

B2B marketers use Metadata's demand generation platform to automate their paid campaigns and drive more revenue.

Metadata automates everything from building target audiences to executing campaign experiments to automatically optimizing campaigns to revenue. This means less time spent on tactical execution and more time spent on high-value work like strategy and creativity.

Performance Marketing Manager

Capachos Blumenau

- Create and optimize campaigns, 
- Create target audiences, 
- Suggestion of creative ideas for display ads, 
- Manage budgets, and bids across multiple channels to target ROI/Performance goals,
- Increase lead generation, brand awareness, driving traffic to the appropriate landing page, and getting high converting leads
- Analyse closely the performance of user acquisition Campaigns.
- Qualitative analysis and tracking of Marketing KPI’s 
- Great analytical skills and ability to understand and plan in different scenarios that are frequently changing.

Performance Analyst

Indubia

Role Description:

- Website (performance evaluation and programming, adaptation of general content, image size, information architecture and internal link);

- Content (press office analysis, survey of specific and targeted content);

- Corporate online directories (survey and registration in online directories with national and regional coverage);

- My Google Business (implementation, reviewing reviews, evaluating the optimal number of reviews, adapting general content)

- Digital media (execution of strategies previously indicated, especially, but not limited, through "Google Ads", "Facebook Ads" and "Instagram Ads");

- Google Search Console;

- Google Tag Manager.

Schwatz Digital

Together with a partner, we created a whole Digital Marketing Project for an ecommerce parfum local brand. The project lasted 3 months.

The Projects was consisted of:
- creating Personas;
- market analysis to decide which platforms would best fit the brand;
- Facebook posts;
- Facebook Ads;
- Instagram posts;
- the creation of Blog content;
- linking the Blog content to Pinterest;
- the creation of campaigns with Google Adwords;
- improvement of content and ads with SEO techniques;
- analysis of the results each month with Google Analytics.

Digital Marketing Project - Freelance

In this job me and my partner we managed the social media of a Professional Coach in Blumenau.

The tasks were:
- create posts schedules for the entire month for Facebook;
- create Blog content for the website;
- to monitor the target audience and report to the responsible the analysis obtained during the month.

Social Media Manager - Freelance

Together with a partner we created the visual identity of an Industrial Kitchen here in Blumenau. 

Our main job was:
- create a logo for the company and its services icons;
- create the website;
- create a Facebook Page;
- adapt the content in order to meet the target audience;
- create a Google Adwords campaign.

Visual Communication Project - Freelance

Hey you, nice to meet you! I'm Stephanie and I'm a Performance Marketing Manager with over 4 years of experience on my hands with performance of paid digital advertising, audience insights, campaign optimization and demand generation strategy to drive pipeline for B2B market.

I'm always looking to tackle new challenges and make a difference within forward-thinking organizations. Outside of work, you'll find me reading, going on outdoor adventures, trying to learn how to surf and working towards creating positive change in the world. Let's connect!

Taplio

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Taplio

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