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Steve Lang

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🌟Business Development | Process Improvement | Marketing Technologist | Mindset Coach🌟It was the early 90’s. Tech and dot com were disrupting all businesses. I was working in the advertising and marketing production space providing pre-media services to ad agencies and consumer products companies. In addition to selling services, I was responsible for educating clients on the benefits of emerging technologies. Managing complex needs analysis was part of this educational engagement. An early adopter of technology and a natural change agent I conducted workflow assessments, cost analyses, technology evaluations, and management discoveries, creating process improvement plans for my clients. This experience produced one of the first marketing technology platforms. 🔹 Marketing Technologist at Seven Worldwide (now Schawk / SGK) 🔹 At Seven Worldwide, I led the development of Mediator, a pioneering marketing technology solution built on Open Text's Livelink. This first-generation of a marketing technology stack revolutionized how global brands managed their advertising and marketing production. The success of this approach enabled an early understanding of Omni Channel Marketing. 🧘‍♂️ Turning to Mindfulness and Yoga for Stress and Burnout. 🧘‍♀️ Excitement and anxiety are 2 sides of the same coin. Frequent flyer miles and worthless stock options led me to seek solutions. I discovered the technology of yoga. Immersing myself in the techniques of stress management and meditation. In the early 2000s, I began studying and teaching yoga. Experiencing its transformative power in my life. 🎯 Senior Consultant | Transformational Change Management 🎯 The BHAG…Target. Entrusted with analyzing a billion-dollar ad budget. Through more than 80 discovery interviews with stakeholders at all levels of management, I explored people, processes, technology, and budgets. The result? A transformational change management plan delivering operational efficiencies across all media channels and achieving production savings of 30%. 💼 Coaching: Purpose-Driven Change & Personal Growth 💼 Now, my clients and students benefit from a unique blend of corporate training and yogic studies. My proprietary coaching curriculum, Being by Design centers on the impact that beliefs, thinking, and mindset have on our lives. Guided by this philosophy, I empower individuals through a step-by-step process of personal discovery. 🌱 Unlocking Your Highest Potential 🌱 When you reprogram your: beliefs, thinking & mindset your reality will improve just as much as you do. Live your best life.

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