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Over 20 years experience in marketing, sales, project management and application development in diverse industries with a degree in Marketing, my areas of expertise encompass: Managing production and resources to deliver high-level digital solutions and applications to clients’ specifications and requirements. Creating and monitoring sales lifecycle and forecasted budgets. Project analysis and scoping including proposal submission and presentation pitches. Applying the complete marketing mix to produce overall marketing strategies to optimise the market position, market share and competitive advantage of an organisation. Undertaking market analysis to identify opportunities, trends and issues on which an organisation can capitalise for sustainable growth. Formulating business strategies to ensure appropriate and effective actions are implemented to improve and consolidate the position of an organisation. Forging and managing client relationships and business alliances. Negotiating and influencing at a senior management level. Formulating and managing high performance teams, proven to achieve outstanding results in challenging environments. SEO, SEM, PPC, web/mobile design and development, email marketing, cloud based solutions and online marketing. Developing and implementing target specific e-commerce websites, with SEO and online strategy components that significantly increase sales in highly competitive environments. Launching products across a diverse range of international markets to substantially exceed challenging sales and marketing targets. Specialties: Digital marketing, sales, business development, email marketing, social media, networking, information technology, application development, communications and contract negotiations.
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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