Sumedha Chatterjee's Linkedin Analytics

I am a healthcare marketing professional with around 16 years of experience in targeting pharmaceutical, medical devices, payer, provider accounts across North America, Europe and RoW markets. I have led the marketing function for B2B /B2C SaaS products / IT services in healthcare, targeting mostly enterprise and mid-market clients. Some of the SaaS products that I have worked on [ARR $ 2-20M range] include: - A Clinical Decision Support System (CDSS) app. - A low code /no code product for citizen developers. - An AI-led career advancement system. I have handled services marketing for the following stack: - AI-RPA based stack for everyday automation for healthcare provider customers in areas like real time eligibility verification, EHR/EMR integration. - Voice AI-enabled Clinical Trials recruitment & management, pharma contact center automation. I have led the marketing for category defining segments throughout my 16+ years: Edvanza: Head Marketing, AI-led CareerTech platform AiRo: Associate Director, Marketing, led marketing for their citizen development /low-code/no code platforms using AI/NLP/RPA + telehealth platform, ViKi. BMJ: Head Marketing for South Asia, led marketing for SaaS products in HealthTech for pharma, med devices and provider segments. I have led, built and scaled marketing teams across product marketing, market development, events, social media marketing, ads, events and brand management for both the B2B & B2C audience segments.