iNirman

As iNirman's Digital Marketing specialist, I drive comprehensive initiatives integrating Google Analytics and SEO expertise. With a focus on Google Ads, Email Marketing, SEM, PPC, and more, I lead campaigns, optimize experiences, and leverage data for targeted strategies. Achievements include boosting brand visibility, driving engagement, and ensuring digital compliance. Proficient in WordPress, I excel in content creation and effective Facebook Marketing.

Digital Marketing Specialist

Marketing Agency

I drive strategic initiatives to boost brand presence. My expertise includes orchestrating campaigns, optimizing customer experiences, and leveraging data for targeted strategies, incorporating Google Analytics and SEO. With a pulse on emerging technologies, I enhance brand visibility, ensuring impactful results. Proficient in various facets, including Google Ads, Email Marketing, SEM, PPC, Social Media, WordPress, and more, I bring a versatile skill set.

Founder

Marketing & Advertisement Agency

As a Marketing Manager, I specialize in comprehensive brand promotion and robust corporate client relationships across diverse sectors. Responsibilities include client engagement, industry trend monitoring, strategic planning, and revenue generation. With a proven track record of exceeding sales targets, I've been instrumental in substantial business growth.

Expertise covers Marketing Strategy, Digital Marketing, Email Marketing, Social Media Marketing, Advertising, Online Marketing, Marketing Management, SEO, Sales, Content Marketing, Brand Management, Product Marketing, and Business Development

Marketing Manager

Dalmia Bharat Group

In this impactful role, I oversaw diverse facets of supply chain management, ensuring brand growth and flawless execution of marketing strategies. My responsibilities spanned domestic and international procurement, contract management, vendor relationship cultivation, budget optimization, event organization, rate contract negotiation, Logistics Management, Government procurement, Purchasing, inventory management, sourcing. 

I successfully established and opened 5-6 branch offices across Bihar and UP to ensure the seamless execution of work.

I single handled oversaw all aspects of its procurement. I was able to reduce cost by 15% out of Rs. 12 Cr Annual budget over 2 years.

Senior Procurement Officer

In my role as a Procurement officer, I oversaw all facets of supply chain management, managing both domestic and international procurement while optimizing logistics processes. As a Power User of SAP in the MM-Module, I implemented valuable insights to streamline processes. Additionally, I played a pivotal role as an Internal Auditor for plant operations and contributed to the successful implementation of 5S.

Key Roles:
--------------
1) Government Procurement	 8) Accounting
2) Purchasing			         9) Project Management
3) Contract Management       10) Global Sourcing
4) Contract Negotiation	       11) Negotiation
5) Project Planning		       12) Business Strategy
6) Budgeting			       13) Inventory Management
7) Logistics Management

Procurement Officer

My Home Industries Private Limited

In this role, I managed supply chain management activities, overseeing inventory control, warehousing, logistics operations, and collaborated with top business associates to ensure the best materials for the company. Additionally, I significantly contributed to the successful implementation of SAP, integrating the system into existing processes and workflows.

Key Roles:
--------------
1) Government Procurement 8) Accounting
2) Purchasing 9) Project Management
3) Contract Management 10) Global Sourcing
4) Contract Negotiation 11) Negotiation
5) Project Planning 12) Business Strategy
6) Budgeting 13) Inventory Management
7) Logistics Management

Procurement Assistant

Andhra Cement Limited

Managing supply chain management activities including all domestic procurement for the company, I played a significant role in the successful implementation of a plant upgradation project procurement, increasing clinker production from 3000 TPD to 5000 TPD.

Procurement Trainee

Hey there! 👋 

I'm Sushil Singh, working towards building digital landscapes and refining marketing growth.

I have experience in making brands stand out and improving how things work, mastering both marketing and managing supplies.


🚀 What I Do:

As a Digital Marketer, I dive deep into the world of Google Analytics, SEO, and Google Ads, bringing a blend of creativity and analytics to the table. Whether it's crafting compelling content or launching targeted campaigns, I focus on getting people interested and making brands more popular.

💡 My Journey:

Starting as a Procurement Officer, I learned all about managing supplies, from making deals to making delivery better. 

But then I discovered the exciting journey of digital marketing, where helping brands likes yours make an impact.

🌟 Achievements:

↟ Streamlined procurement processes for 12 years and reduced big bucks in the process.
↟ Enhanced brand visibility and engagement through data-driven strategies.
↟ Got good at crafting content that stands out.

✨ Why Me?

↨ I built an ARR 8-figure offline marketing agency and understand how a brand thinks and shows up.
↨ I'm a storyteller at heart, spinning tales that engage, connect, and inspire action.
↨ I learned graphic design too, giving your brand that extra visual appeal.
↨ I have gone through ups and downs in personal and professional life and can guide 
you to navigate even in high tides.

🎯 My Goal?

↨ To keep you always motivated towards your journey,
↨ To curate your professional journey towards your goal in the best way.
↨ To reveal special something about your brand through growth hacking.
↨ To elevate your personal brand with content that makes you a thought leader, to whom people love to listen.


🤝 Looking Forward:

If you're on the hunt for someone who's all about innovation, efficiency, and real results, let's team up. 

Together, we can transform your challenges into victories and your dreams into realities.

Wanna give your brand a boost? 

I'm just a message away!

Contact Me to Grow Your Business now on -  Sushilksingh9882@gmail.com

Top 9 SEO Automation Tools to Skyrocket Your Website’s Performance


1/ Ahrefs

- Use: Automates site audits and backlink analysis.
- Features: Schedules audits, crawls for issues, provides detailed reports.
- Pricing: Starts at $99/month.

2/ Semrush

- Use: Ideal for keyword research and content planning.
- Features: Gives competitive insights, helps plan content.
- Pricing: Starts at $129.99/month.

3/ SEO PowerSuite

- Use: Automates site audits and backlink reporting.
- Features: Monitors site, generates extensive reports.
- Pricing: Starts at $299/year.

4/ SE Ranking

- Use: Good for content planning and performance monitoring.
- Features: Offers features similar to Ahrefs and SEMrush.
- Pricing: Starts at $44/month.

5/ Google Search Console

- Use: Tracks site performance in Google search.
- Features: Analyzes backlinks, ranks keywords, measures performance.
- Pricing: Free.

6/ Screaming Frog

- Use: Specializes in technical SEO audits.
- Features: Crawls site, identifies issues, integrates with Google.
- Pricing: $215/year.

7/ Frase

- Use: Excellent for content planning and keyword research.
- Features: Analyzes SERPs, guides content creation.
- Pricing: Starts at $14.99/month, free option available.

8/ Looker Studio

- Use: Creates complex SEO reports.
- Features: Integrates with various tools, visualizes data.
- Pricing: Free.

9/ Little Warden

- Use: Monitors technical SEO aspects.
- Features: Checks technical issues, integrates with Google Search Console.
- Pricing: Starts at $24.99/month.

P.S. Start optimizing by exploring these top SEO tools today.

P.P.S. Which SEO tool have you used the most? Share your experiences in the comments below

#seo 

Sushil Singh

Digital Marketer | I help Founders overcome Marketing challenges with Growth Hacking & Personal branding | Founder of Offline Marketing Agency with 12+ years of Experience | Ex-Dalmia

Maximize Your LinkedIn Impact with These top Proven Marketing tools 
 
Having the right tools in your arsenal offers you the opportunities on any platform to make an impact. 
 
But the question is,  
 
How to decide, which tools are the proven track record. 
 
I would you it’s totally depend on you,  
 
Yup, 
 
What you want to do with these tools. 
 
Whether you want to leverage LinkedIn for  
→ Business development,  
→ Marketing, or  
→ Networking,  
 
Understanding how to use these tools can be a game changer. 
 
And most importantly  
 
Learning how to use the right LinkedIn tools can help you 
 
→ To hack the platform’s effectiveness,  
→ Streamline processes,  
→ Enhance engagement and  
→ Discover opportunities  
 
That would otherwise require excessive time and effort to figure out on your own. 
 
So, what kind of LinkedIn tools are we talking about here? 
 
The most helpful tools can be categorized into: 
 
🎯 Automation & Efficiency 
 
→ Dripify: This tool automates key tasks such as sending connection requests and follows up. 
 
Key Benefits: 
↳ Reduces campaign setup time by up to 50%. 
↳ Increases response rates by 30%, maintaining a human-like interaction pattern. 
 
→ Meet Alfred: Manages multiple campaigns and automates personalized messaging. 
 
Key Benefits: 
↳ Streamlines task management. 
↳ Offers detailed analytics to monitor campaign success. 
 
🎯Audience Engagement & Networking 
 
→ LiProspect: Boosts your visibility and connects you seamlessly with key professionals. 
Key Benefits: 
Facilitates meaningful interactions, increasing strategic network growth. 
 
→  Octopus CRM: Automates personalized connection requests and messages. 
 
Key Benefits: 
↳  Enhances engagement with potential leads. 
↳  Integrates easily with LinkedIn Basic and Sales Navigator. 
↳  Analytics, Content Optimization & Outreach 
 
→  Taplio: Leverages AI to optimize your content and increase its impact. 
 
Key Benefits: 
↳  Provides actionable insights into performance metrics. 
↳  Helps refine content strategy for maximum engagement. 
 
🎯Comprehensive Management 
 
→LinkedIn Sales Navigator: Offers robust features that assist in lead generation and sales management. 
 
Key Benefits: 
 ↳ Empowers users with advanced search filters and lead recommendations. 
 
→ Social Champ: Manages and schedules your posts efficiently. 
 
Key Benefits: 
 ↳ Allows for bulk scheduling and performance analysis. 
 
But Why Use These Tools? 
 
Imagine automating the more tedious aspects of your LinkedIn activities, freeing up time to focus on nurturing valuable leads.  
 
With precise analytics, you can discover which types of content resonate most with your audience. 
 
👉 Use the free trial with Dripify / Taplio today and see the difference.  
 
P.S. Have you tried any of these tools?  
 
P.P.S. Share your experiences in the comments.

🚨 Are you looking to monetize your brand? Then stop focusing solely on engagement! 🚨 
 
 
Yup, 
 
Engagement is perfect for: 
 
╰┈➤ Building friendships  
╰┈➤ Expanding your network  
 
But if you're chasing for likes and comments just for the sake of engagement,  
You might be setting a trap for yourself. 
 
So, what’s a smarter strategy ? 🤔 
 
╰┈➤ Focus on crafting value content. 
 
A McKinsey study revealed that high-quality content not only boosts engagement by 30% but also significantly impacts sales.  
 
Plus, it can increase your customer retention by up to 25%. 
 
Don't just chase for likes.  
 
Instead, create content that 
 
╰┈➤ Educates 📚 
╰┈➤ Entertains 🎭 
╰┈➤ Inspires ✨ 
 
This approach adds real value and drives sustainable revenue. 
 
P.S. How will you elevate your content strategy this week?  
 
Share your strategy in the comments.👇  
 
Found value ? 🔔  
Follow me for more insights on transforming your content strategy. 
 
#BrandStrategy #Contentstrategy

6 powerful Ways, AI Can Transform Your Paid Search Account Restructuring! 
 
 
Are you tired of the manual grind in restructuring your ad accounts?  
 
STOP,  
 
Let AI do the heavy lifting for you. 
 
Here are 6 powerful ways AI can make your life easier and your campaigns more effective.  
 
Let's break it down in 6 points: 
 
1/ Discovering New Keyword Ideas  
 
Keywords are the building blocks of your ads, right?  
 
AI tools like Optmyzr can scour your search term reports to find those gold nugget keywords you might have missed.  
 
Now no more sifting through data manually. 
 
Let AI find the hidden gems and even check their statistical significance! 
 
2/ Organizing Keywords by Theme  
 
Got a mess of keywords?  
 
AI can sort them into neat themes faster than you can say "PPC"!  
 
Just feed your list to a tool like ChatGPT or Google’s Gemini, and watch it categorize everything with precision.  
 
It’s like having a super efficient assistant at your side! 
 
3/ Tailoring Ads to Search Queries  
 
Want ads that really speak to your audience?  
 
Once your keywords are sorted,  
 
You can use AI to craft ad copy that’s on point.  
 
Responsive search ads (RSAs) need lots of headlines and descriptions, and  
 
AI can generate creative options in a snap.  
 
Just remember to add your personal touch to keep it real! 
 
4/ Assisting with Image Creation  
 
Need fresh visuals?  
 
AI-powered tools in platforms like Google Ads can generate images that capture attention and stand out in the crowded ad space.  
 
Especially handy for brands on tight budgets,  
 
AI helps keep your ads looking fresh without breaking the bank. 
 
5/ Using Predictive Modeling for Campaign Planning  
 
Google’s Performance Planner uses AI to predict  
 
How changes in your campaigns will impact key metrics.  
 
It's perfect for planning budget adjustments and optimizing for better results,  
 
Which helps you make smarter decisions faster. 
 
6/ Automating Bidding Strategies  
 
Automatic bidding uses AI (yup, it's a form of AI ) to adjust your bids based on the likelihood of conversion and other factors.  
 
This means your campaigns can run more efficiently, using data to bid smarter, not harder. 
 
AI isn’t just about chatbots or futuristic tech. 
 
It’s a practical toolset that’s transforming how we manage PPC campaigns today.  
 
By integrating AI into your restructuring efforts,  
 
You’ll not only save time but also enhance the effectiveness of your campaigns.  
 
Excited to see how AI can revolutionize your PPC game?  
 
Give these tools a try and see the difference for yourself! 
 
Found value? Follow for more insightful post. 
 
#ai #digitalmarketing #MarketingTips #PPC #GoogleAds 
 

✳️ Your popularity on LinkedIn is based on 3 things.  
 
 
┈➤ Consistency 
┈➤ Quality of posts 
┈➤ Quantity of posts 
 
But here's the catch.  
 
1 good post is better than 3 bad ones.  
 
But 3 bad posts are better than 1 (good) post per month. 
 
I posted for about 5 months.  
 
I had quantity.  
 
I had consistency.  
 
But It was time to move to quality.  
 
How?  
 
=> Long forms.  
 
And once I did, I started getting noticed. 
 
Lesson?  
 
⇒ Do consistency first.  
 
⇒ Then increase the quantity. 
 
⇒ Then leverage.  
 
┈➤ One small step at a time.  
 
How are you balancing these elements? 
 
What’s the small step you taken in your content game ? 
 
Share your thoughts in the comment. 
 
 #LinkedInTips #ContentStrategy

Focus on What Really Matters in Marketing - From Top to Bottom 
 
In the world of marketing,  
 
It’s easy to get caught up in the numbers game at the top of the funnel,  
 
→ More impressions,  
→ More followers,  
→ More buzz.  
 
But here's a truth many miss.  
 
What really counts is the bottom of the funnel,  
where your future lies. 
 
Many marketers focus on the top.  
 
They want everyone to know about them.  
 
But,  
 
Most people at the top don't stay longer.  
 
They leave before they buy or share. 
 
Here's a key point:  
 
→ Doubling your conversions at the bottom is as powerful as  
→ Doubling the number of people who know you. 
 
Just imagine this:  
 
→ If you have nurtured 20 committed fans out of 1,000 people,  
→ Each fan is worth fifty times more than  
→ Making a new person aware of your brand. 
 
This is not just the end of the journey;  
it's a strategic foundation that can secure your brand’s future. 
 
P.S. Do you focus on the bottom of your funnel?  
 
P.P.S. How has it helped your marketing? 
 
#marketing #bottomofthefunnel #funnel 


Why Every Entrepreneur Should Build a strong Personal Brand ? 
 
 
I’m not saying every entrepreneur should try to be the next Elon Musk, but,  
 
what if you were the “Elon Musk” of your industry, or community? 
 
They are not known in their companies rather they are an icon. 
 
This is the real power of personal branding my friend. 
 
Let's break it down and understand it, 
 
➡️ The Power of Recognition 
 
Building a personal brand is about making your name synonymous with your industry.  
 
Like being the "Elon Musk" of your niche.  
 
Crazy, right?  
 
It’s so powerful because it transforms you from no body to a trusted figure.  
 
And you better know when you’re a brand,  
 
You don’t chase a clients in fact they chase you, right. 
 
 
➡️ Trust and Credibility 
 
A strong personal brand builds trust.  
And people buy from those they trust.  
 
By establishing yourself as an authoritative voice in your niche,  
 
You are more likely to attract business and opportunities.  
 
 
➡️ Networking Magic 
 
When you’re a know figure, networking becomes a easier to you.  
 
People remember you, and what's even better?  
 
They start talking about you.  
 
This can open doors to collaborations, partnerships, and even more leads.  
 
Who wouldn’t want that kind of networking magic?  
 
 
➡️ Long-Term Benefits 
 
Think about the long game.  
 
It’s your career passport,  
 
Which allows you to carry your reputation with you,  
 
No matter where your journey takes you.  
 
How amazing is that? 
 
 
➡️ Emotional Connection 
 
A personal brand isn’t just about business.  
 
It’s also about making a deep connection with your audience.  
 
People love stories and they stick to those who share 
 
- Their challenges,  
- Their victories,  
- Their insights.  
 
So, building a personal brand. 
 
- Is not only for business growth.  
- It’s for creating your identity also that resonates with people. 
- It's about becoming a brand in your industry,  
 
 
Are you ready to start building your personal brand?  
 
Let’s make it happen. 
 
#personalbranding

7 Crazy Powerful Ways to Grow Your Email List (and Your Revenue) in 2024

Looking to double your sales in 2024? Start by doubling your email list! Yes, you heard it right. It's not just a list, It's your golden ticket to dir

Open article: 7 Crazy Powerful Ways to Grow Your Email List (and Your Revenue) in 2024  by Sushil Singh • 4 min read

✳️ Why Social Media Might Not Be Your Golden Ticket: 6 myths that might holding you back! 
 
 
Did you know simply posting doesn’t mean people will see your updates? 
 
As platforms have tweaked their algorithms so much that  
 
Organic visibility is almost a tale of the past! 
 
You need to invest in paid promotions to cut through the noise.  
 
Crazy, right? 
 
Your audience want new and captivating content! 
 
Let's debunk the Social Media Myths 
 
✳️ Myth #1: Social Media = Sales Machine 
Nope!  
Social media is more about casual browsing,  
Not immediate purchases. 
 
✳️ Myth #2: Organic Posts are Enough 
 
Remember the golden days of just posting and watching the likes roll in? 
 
Well, those days are gone.  
 
Now, you need a mix of paid ads and influencer collaborations to make an impact. 
 
It’s all about strategic investment! 
 
✳️ Myth #3: The One-Stop Shop 
 
Social media is great for brand discovery  
But not usually the place for finalizing sales. 
 
✳️ Myth #4: Replacing Traditional Marketing? 
 
Social media should complement,  
Not replace your other marketing efforts. 
 
✳️ Myth #5: Only Engagement Matters 
 
While likes and shares feel great, focus on reach, traffic, leads, and conversions to measure impact. 
 
✳️ Myth #6: Set It and Forget It 
 
Social media requires continuous effort and adaptation. 
 
It’s more dynamic than you think! Isn't it ? 
 
📌 Takeaway: 
 
Understanding and adapting your strategy to the current social media landscape is crucial. 
 
Don’t fall for outdated myths! 
 
Integrate social media into your overall marketing strategy,  
 
Prioritize paid promotions when necessary,  
And keep optimizing based on data. 
 
Friends, time to disrupt the norm and make your social media work for you! 
 
Found value ? Follow for more such insights. 


7 steps to transform your content creation process in the world of AI 
 
 
As you know Google wants to make sure search results are high-quality and useful.  
 
They're okay with using AI to create content as long as it's helpful and relevance.  
 
Hence we should focus on making valuable, improving user experience and relevance content. 
 
📌 A 7-step process for scaling content with AI 
 
🎯 Step 1: Content intelligence 
 
↳ Content Intelligence: Helps us make smart choices with detailed info. 
 
↳ Creators’ Challenge: Hard to know which content will connect with people. 
 
↳ Identify Problems: Start by understanding customer issues. 
 
↳ Use AI: Analyze your content to find gaps and opportunities. 
 
↳ Plan Your Content: Decide what to keep, fix, and create new. 
 
🎯 Step 2: Mapping the Brand Voice, Tone, and Journey 
 
↳ Challenge: Keeping a consistent brand voice across web, email, social media, and ads is tough. 
 
↳ Using AI: AI analyzes your brand’s voice and audience preferences to create a guide for tone &  language. 
 
↳ The Blueprint: This guide helps teams ensure all content is on-brand & resonates with the audience across all channels. 
 
🎯 Step 3: Generating Content with Topics & Brand Voice 
 
↳ Challenge: Consistent brand content writing is crucial but time intensive. 
 
↳ AI's Role: AI swiftly generates drafts using your brand’s voice, audience interests, &  relevant details. 
 
↳ Benefit: This speeds up creation, allowing more focus on refining content for better impact. 
 
🎯 Step 4: Optimizing Content for Discoverability and Relevance 
 
↳ Goal: Ensure content is findable, relevant, and expertly crafted. 
 
↳ Method: Use guidelines to align content with best practices, including quality &  relevant details like topics and entities. 
 
↳ Tools: Employ AI with built-in prompts &  an SEO checklist to refine content quality and effectiveness. 
 
🎯 Step 5: Streamlining Content Distribution 
 
↳ Goal: Ensure consistent and effective content delivery across all channels. 
 
↳ Method: Automate content uploads & format conversions with AI. 
 
↳ Extras: Include media assets and support multilingual translations to enhance reach and consistency. 
 
🎯 Step 6: Enhancing Site Performance 
 
↳ Focus: Improve page load times and technical aspects to boost user satisfaction. 
 
↳ Benefits: Faster, secure websites enhance user retention & increase conversions. 
 
🎯 Step 7: Analyzing Performance 
 
↳ Measure for Improvement: Set key metrics before publishing to track impact. 
 
↳ Evaluate Reach and Effectiveness: Analyze content performance to enhance with AI. 
 
↳ Close Gaps: Identify areas for improvement to boost discoverability & revenue. 
 
↳ AI Integration: Use AI across content creation for scalable and targeted results. 
 
Found value ? Follow me for more insights. 
 
#ai #contentstrategy 
 


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🌟 How are you standing out in this digital age?  
 
→ CEOs are hiring ghostwriters. 
→ Athletes are starting podcasts. 
→ Companies are hiring on social media. 
 
Big question: Why? 
 
Because almost everything is shifting from offline to online. 
 
But imagine, if you don't have a personal brand, you're fighting an uphill battle, my friend. 
 
In this crazy, powerful, and disruptive era, standing out is crucial!  
 
Why?  
 
Because everyone is online, and your presence can make or break opportunities. 
 
Even the most successful people understand the value of a powerful personal brand. 
 
But what about you? 🤔 
 
Are you leveraging the digital revolution to your advantage?  
 
Or are you still thinking about starting?  
 
Time to think. 
 
If you’re not building your personal brand, you might be missing out on golden opportunities. 
 
Creating a personal brand isn’t as daunting as you think.  
 
Even you can start small: 
 
→ By sharing your thoughts about your industry trends. 
→ By expressing your opinions. 
→ Engaging with others' content. 
→ Showing your authentic self. 
 
P.S. How are you building your personal brand?  
 
Share your strategies in the comment. 
 
#personalbranding #linkedinstrategy 
 

✨ Profile Optimization: Make Every Second Count and turn it to opportunities ! ✨ 
 
Did you know?  
 
On average, people spend just 7 seconds looking at your profile picture and headline,  
 
Then 30 seconds scrolling through your content.  
 
In less than a minute, they decide if they like you or not! 😲 
 
Why is this so important?  
 
Because first impressions matter, especially on LinkedIn.  
 
Here are some powerful tips to optimize your profile for maximum impact: 
 
📸 Perfect Your Profile Picture: 
 
→ Use a clear, professional photo. 
→ Smile and make eye contact. 
→ Keep the background clean. 
 
📝 Craft a Killer Headline: 
 
→ Go beyond your job title.  
→ Use industry keywords. 
→ Highlight what makes you unique. 
 
📜 Write an Engaging Summary: 
 
→ Share your passion, achievements, and what drives you. 
→ Keep it short and sweet. Use bullet points. 
 
🔗 Showcase Your Work: 
 
→ Add videos, presentations, and articles. 
→ Highlight key projects. 
 
All well, Sushil. But How do I know if my profile is optimized? 
 
No worries. There are many tools available, but I found Resume Worded to be the best for checking your score 
 
Use this tool and share your score. If you have trouble finding your score, share your profile link, and I will check it for you 
 
So, no more excuses. Go check your score and make those 37 seconds count. 
 
How do you optimize your LinkedIn profile? Share your strategies in the comments. 
 
#LinkedInTips #ProfileOptimization #FirstImpressions 


#OpenToWork: Are LinkedIn Photo Frames Actually Helpful? 
 
 
Have you wondered about those #OpenToWork LinkedIn frames? 
 
Let's break it down with some insights. 
 
LinkedIn's #OpenToWork frame seemed revolutionary, right? 
 
Former Google recruiter Nolan Church claims: 
 
It might be LinkedIn's biggest red flag. 
So, does it help or just scream desperation? 
 
Ramona Sukhraj from HubSpot says 
 
"It's like wearing a T-shirt that says 'Open to Work'," 
 
It only works if you actively make it work! 
If you use it, be ready to engage a lot! 
 
The Recruiter Perspective 
 
Katelynne Bazile from HubSpot says 
Their impact has lessened in a volatile market. 
 
They may no longer have the disruptive impact they once had, 
 
Katelynne recommends more active LinkedIn engagement. 
 
Interact with content, use platform tools, connect. 
 
"Don’t just rely on photo frames,"  
Adapt and refine your strategies as you go. 
 
Upon using the frame, recruiters contacted instantly. 
 
Some folks track the hashtag or job titles,. 
 
77% of employers still use LinkedIn to find candidates. 
 
Yes, frames can be part of a larger strategy. 
 
Are LinkedIn photo frames helpful?  
 
Yes, they can be. 
 
But they're not a standalone solution. 
 
Do the heavy lifting build your network, start conversations. 
 
Plan to make yourself stand out. 
 
Share you idea in the comments. 
 
#linkedin #linkedintips #linkedinstrategy 


Exciting LinkedIn Updates for Marketers and Business Owners



Friends LinkedIn has recently updated this features.

Are you ready to dive into the latest and greatest updates from LinkedIn 

That could transform your marketing and business strategies? 

Let's break it down.

➡️ LinkedIn's "Contribute Your Expertise" Feature.

LinkedIn is testing a new feature that lets you share your wisdom through collaborative articles.

It’s like being invited to a brainstorming session that fits perfectly with what you know. 

How cool is that? 

This could be a game-changer in boosting your visibility and showing off your industry expertise!

➡️ Short-Form Video Takes Center Stage

Yes, 

You heard it right.

LinkedIn is hopping onto the short-form video bandwagon. 

If you've been a fan of TikTok or Instagram Reels, this one's for you!

Imagine catching up on professional insights and industry news in just a few seconds. 

Time to think about what unique video content you could create to engage with your professional community!

➡️ Enhanced Tracking with Dynamic UTMs & Integrated Ad Tools

LinkedIn is making it easier for us to track our ad campaigns with Dynamic UTM 

Now No more manual tag hassle! 

Plus, they're integrating Shutterstock into their ads tool. 

Access to millions of images for free? Yes, please! This could seriously uplift your ad's click-through rates and overall performance. 

Powerful, right?

➡️ Upgraded LinkedIn Ads

Hold onto your seats because LinkedIn ads just got a major upgrade with new features like Sponsored Messaging and Thought Leader Ads. 

Whether you're looking to amplify your content or collaborate with influencers, 

These tools are here to shine your brand’s reach and credibility.

➡️ Premium Company Pages

Now, this is big friend.

LinkedIn is testing a Premium Company Page subscription targeted at helping businesses shine brighter on the platform. 

Features like AI-assisted content creation and visitor insights could be just what you need to enhance your page's engagement and grow your audience. 

Imagine turning every lead into a potential gold mine!

➡️ Seamless Communication with LinkedIn 'Pages Messaging'.

Last but not least, 

LinkedIn introduces Pages Messaging, 
enabling real-time conversations with your audience right on your company page.

This could be a disruptive way to connect more personally with your followers and provide prompt responses to their queries. 

Communication made easy and effective.

P.S. So, what do you think of these updates? 

P.P.S. Do you think it's game changers or what? 

Share you ideas in comment.

Found values ? Follow Sushil Singh for more insights.

#marketing #linkedinupdates #DigitalMarketing

Do you know Marketing Job Postings Drastically Declined Last Year! 
 
Have you noticed the crazy shifts in the marketing job market last year?  
 
Let's try to understand with stats and see what's really going on 🧐 
 
Last year was tough for marketers looking for jobs.  
 
Global postings for marketing roles took a massive dive,  
 
dropping 42% compared to 2022!  
 
And it was even tougher in North America,  
where postings plummeted by 56%.  
 
Yes, you read that right 56% 😲 
 
And guess what?  
 
It's not just the entry-level or mid-level folks feeling the heat.  
 
Even the big guns, the CMO, saw their job postings drop by a whopping 47% globally in February 2024.  
 
But Wait, There's a Silver Lining 
 
Despite last year's downturn,  
 
2024 might just be the light at the end of the tunnel!  
 
A whopping 80% of CMOs are gearing up to hire this year.  
 
So, if you're in marketing, don't lose hope just yet! 
 
The Skills That Pay the Bills 
In this competitive job market, some skills are gold.  
 
If you're savvy in  
 
-Social media marketing,  
-Market research, 
-Email marketing, 
-Photoshop,  
-SEO,  
 
You might be in a good spot.  
 
These skills helped many marketers secure jobs last year, even with fewer openings.  
 
And in North America, adding  
 
-Event planning,  
-Strategic marketing,  
-Product marketing  
 
to your toolkit could really make you stand out. 
 
AI is the New Frontier 
And here's a powerful trend generative AI!  
 
The interest in AI skills has doubled among marketers recently.  
 
It's clear that staying updated with tech advancements, like AI, is key to keeping your edge in the field. 
 
What About Remote Work? 
 
Remember when working from your couch was the new norm?  
 
Well, times are changing...again!  
 
The remote work offers have drastically decreased from 58% in 2021 to just 18% in 2023.  
 
However, the hybrid model is picking up steam,  
 
with 56% of marketing leaders preferring a mix of office and home work. 
 
So, what's the takeaway here?  
 
As you know the marketing world is evolving fast, driven by changes in technology and work preferences.  
 
Whether it's brushing up on new skills or adapting to the hybrid work trend,  
 
Staying flexible and proactive is key. 
 
P.S. What do you think about these trends?  
 
P.P.S. Would you like to add any tips for fellow marketers? 
 
Share your tips in comments 👇  
 
#marketing

How can you expand your freelance writing Income 
 
Are you a freelance writer?  
 
Do you want to make more money?  
 
Here are five easy ways you can do it: 
 
1/ Copywriting: 
→ If you write marketing stuff like emails and social media posts.  
→ It can help you to make money even when other writing jobs are slow.  
→ For example, you can work on a product launch and can get work. 
 
2/ Technical and Business Writing: 
→ You can help companies write better memos, newsletters, and guides.  
→ This work keeps you busy and make companies free from this hustle. 
 
3/ Translating: 
→ If you know two languages, you can translate it.  
→ This is highly sought in jobs like law, medicine, or technology.  
→ Like, you can translate medical documents, and you can always have work. 
 
4/ Ghostwriting: 
→ If you love writing stories and articles for other people,  
→ you can have good chance to source income.  
→ Remember, machines can't write like humans,  
→ so people still need writers. 
 
5/ Editing: 
→ If you fix and improve other people's writing.  
→ You can take some classes to get better at this.  
→ By this more people want you to edit their work. 
 
Writing isn’t just about articles.  
 
It’s about using your skills in many ways to make money.  
 
Have you tried this?  
 
How did it go?  
 
Please share your stories and tips in comment. 
 
#freelancing #writing #copywriting 


Hey there,👋

I hope you're all doing well.

I'm working on a project to help Snapdeal regain its lost market share, and I need your help!

I am conducting a survey to understand how I can make Snapdeal a better shopping experience for everyone.

Your insights are invaluable for my Growth Hacking project, and I'd love to hear from you.

Could you take a few minutes to share your experiences and thoughts?

Your feedback will play a crucial role in shaping the future of Snapdeal.

👉 https://lnkd.in/debRsyz3

Thank you so much for your time and support!

Feel free to share this post with your network as well.

#Snapdeal #CustomerSurvey #MarketResearch #Ecommerce #Feedback #CommunitySupport

Open article: Survey for Snapdeal by surveymonkey.com • 1 min read

Simplify Your Agency Operations for Growth  
 
 
Why implementing systems in agency feels like climbing the Everest?  
 
Seen many times,  
 
Why do agencies struggle with timelines and endless revisions? 
 
It's all about nailing the "how", "when", and "why". 
 
Here's a truth bomb: Starting out complicated? 
 
Big mistake.   
 
Overthinking processes and skimping on docs only drags us down. 
 
Feel like your agency is always in crisis mode?  
 
Let's try to understand it. 
 
Our businesses usually eat time for breakfast!  
 
And let’s be honest, financial headaches are nothing compared to operational ones.  
 
But guess what?  
 
Simplifying operations?  
 
It saves money, time, and major headaches! 
 
How do we stop spinning our wheels? 
 
🔹 Start Working Less: Sounds crazy, right?  
↳ Limit working hours,  
↳ Set boundaries,  
↳ Stop micromanaging.  
 
Gain perspective, let your team grow. 
 
🔹 Master Knowledge Transfer:  
↳ Think apprenticeships and jotting everything down!  
↳ Use tools like loom.com.  
 
Create a central knowledge base. Avoid bottlenecks! 
 
🔹 Define Your Processes: No fancy tools needed.  
↳ Make clear decisions.  
↳ Keep processes well-documented and up to date. 
 
Feeling overwhelmed?  
 
Simplify to make your agency predictable and efficient.  
 
→ Start small, Think simple. 
 
P.S. What’s your strategy for simplifying your agency's operations?  
 
P.P.S. How do you turn this chaos into clarity?  Share your experience in the comment. 
 
#AgencyGrowth #OperationalSimplicity #BusinessSuccess

How to Skyrocket Your Content Promotion as a Creator 
 
You spend hours writing posts and making social media content. 
 
But you still need to get people to see it. 
 
Making that perfect video or blog post is just the start. 
 
You have to shout about it to get noticed! 
 
But Why to Promote? 
 
Imagine this: your content could save the world or cure jet lag! 😂 
 
But if no one sees it, does it matter?  
 
Here's the truth: Promotion is EVERYTHING! 
 
📌Here's how you can turn your Content into Gold: 
 
→ Create Killer Content: No shortcuts here! 
 
↳ Your content must be valuable, whether it’s a big tip or a small one. 
 
→ Master the Search Engines: SEO isn't just a buzzword; it's your best friend! 
 
↳ Platforms like YouTube and Pinterest aren’t just sites, they're search engines. 
 
They can bring lots of traffic your way. 
 
→ From Macro to Micro: Start with a big piece of content. 
 
↳ Cut it into small pieces for different platforms. 
 
↳ One post can become videos, podcasts, and social media snippets! 
 
→ Consistency is Key: Got a great strategy? Keep at it! 
 
↳ It takes time to build momentum. 
 
↳ Don’t just try it; stick with it! 
 
→  Podcast Power: Use podcasts to promote big projects. 
 
↳ They’re great for deep dives into your content without writing a lot! 
 
✳️ Tools of the Trade 
 
→ Canva: Use it to make stunning graphics easily. 
 
→ Pinterest Business Account: Let your fans share your content on their boards. 📌 
 
→ Analytics Tools: Know what works and do more of it. 
 
 
✳️ Engage personally. Because real interactions lead to real growth. 
 
✳️ Be the face of your brand. People connect with people, not just ideas! 
 
Getting the hang of content promotion? It's a marathon, not a sprint. 
 
↳ Keep pushing,  
↳Keep learning, and  
↳ Let your content shine! 🌟 
 
What’s your secret sauce of content promotion? 
 
Share it in the comment. 
 
#contentmarketing

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