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Suzanne Baran Samuels

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My professional journey spans over two decades in leadership, copywriting, content strategy, content design, and management. Throughout my career, I have had the honor of collaborating with esteemed brands such as U.S. Bank, AT&T, Toyota, Hyundai, Capital Group, Sony, Cisco, MGM Grand, Yahoo, and Intel. These incredible opportunities have not only allowed me to refine my skills but also establish a proven track record of delivering impactful outcomes. Currently, I hold the position of Associate Vice President and Content Strategist at U.S. Bank, where I leverage my expertise in business banking and UX content design. My goal is to create engaging and effective digital experiences tailored specifically for small business owners. By merging my knowledge of the financial industry with a deep understanding of user experience, I am able to craft compelling content that addresses the unique needs of our target audience. Beyond my professional achievements, I recently completed my Master's in Clinical Psychology in 2021. This diverse background equips me with a holistic perspective and a profound comprehension of human behavior, empowering me to forge meaningful connections through my work. Outside of my career, I have actively pursued personal passions that have shaped me into a well-rounded individual. Among these pursuits, participating in a professional bodybuilding competition at the Ferrigno Legacy stands out. This experience instilled in me discipline, resilience, and the significance of setting and achieving ambitious goals.

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