Recruitics

• Orchestrate the content calendar to ensure consistent and strategic publishing.
• Craft engaging SaaS content using SEO best practices and keyword optimization.
• Manage copywriters and provide constructive feedback.
• Collaborate with cross-functional teams to align with product and marketing strategies.
• Use AI tools to enhance content creation and editing efficiency.
• Manage social media accounts to maintain and raise brand awareness.
• Produce monthly client newsletter.
• Analyze performance metrics to inform content strategy and improvements.
• Stay current with industry trends to produce relevant and timely content.
• Create quarterly marketing reports for leadership.

Content Manager

Fetch Communications, LLC

•	Partner with tech startups, small businesses, SaaS, and established companies in various industries to decipher client content marketing goals and develop and execute successful campaigns across all major platforms. 
•	Produce thought leadership pieces, blogs, social media posts, and email campaigns.
•	Took a behavioral health technology company from ad hoc social posts to a comprehensive digital marketing strategy.
•	Worked with a healthcare company on all aspects of communications, particularly social media content.
•	Helped launch Reaction VR Sports, a virtual reality startup, creating organic and paid social media content to build an engaged audience with educational and entertaining content.
•	Starting with an audience of 0, achieved 488 link clicks and a 19% increase in sales in two months.
•	Worked with Synthio, a data technology startup, developing their social presence, and writing blogs with an eye toward SEO.

Content Marketing Consultant

Stratfield Consulting

•	Content manager for subsidiary intranet builds; 300 unique visitors and 4,000 visits in the first month.
•	Corporate communications website content management; built and edited internal website content pages, and news articles.
•	Pushed communications to the enterprise via CMS, text, or email.
•	Built and sent marketing and operations newsletters and campaign emails.

Content Consultant at Chick-Fil-A Corporate

BCD Travel

•	Developed and executed a global, multi-channel B2B digital strategy, including content marketing, organic social media, paid media, SEO, and partnership-building 
•	Increased online presence and engagement by 580% in two years 
•	Aggregated more than 50 social media accounts to produce consistent brand and messaging worldwide 
•	Increased website visits by 17% in one year
•	Launched a social media employee advocacy program  
•	35% adoption rate within the first three months (industry average: 15-20%)

Director, Digital Marketing

Manage social media and Web presence for global travel management company. Develop global online marketing and communications strategy, as we continue to engage and strengthen our position as the industry thought leader.

Global Webmaster

Manage the company's multiple websites and global employee portal. Edit company newsletters.

Manager, Marketing & Communications

headhunter.net

Web Editor/Copywriter

Creative Club of Atlanta

Organized monthly events, board meetings and annual ShowSouth creative awards show.

Director

Whole Brain Solutions

Assisted clients such Pull-a-Part and Bellsouth with their advertising campaigns.

Account Executive

A storytelling enthusiast who knows that the right narrative can captivate any audience. Results-focused, a marketing pro with a knack for crafting engaging, insightful, and value-packed content. Passionate about making marketing fun and educational, because great content should inform, entertain, and inspire.

• Content strategy and content management.
• Social media strategy and development.
• Writing, editing, and proofreading.
• Content publishing and back-end CMS maintenance.

Let’s connect: suzanne@fetchcomms.com

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