Semrush

-Ownership of campaign strategy, execution from the concept to a final sign-off and following results analysis.
-Spearhead 360 launch plans in partnership with Brand, Creative & Paid Media ahead of new center openings that includes, digital, direct mail, TV, OOH, print media, smart targeting, ambassadors and strategic partners.
-Managing the marketing budget efficiently, ensuring cost effective allocation and adjusting your strategy based on results
-Develop predictive and prescriptive analytics models to forecast market trends, customer behavior, and product demand.
-Translate complex data findings into clear, concise, and actionable recommendations for leadership and cross-functional teams.

Campaign & Analytics Lead

Tidio

-Work closely with Data and Analytics partners to develop performance measurement reporting and media mix modeling to demonstrate the impact of high funnel activities.
-Lead strategy, forecasting, and execution of new customer acquisition for the paid acquisition channels. 
-Develop new acquisition marketing strategies & funnels for our growing product offerings.  
-Own, drive, and report on key metrics related to CAC, acquisition, channel/campaign LTV, and overall channel growth & scale new customer acquisition channels across paid digital (FB/IG, PPC, Affiliate, Pinterest, App, Display).

Growth Marketing Consultant

Brainly

- Scaling Brainly's international reach from 60M unique users monthly up to over 200M unique users monthly.
- Prepared and executed on global paid strategy for web and mobile with a special focus on USA, India, Brasil, Latin America, Indonesia & Philippines.
- Coordinated global growth projects between Market Management, Marketing and Product.
- Managed international operations in over 12 languages and 6+ countries.
- Actively participated in series C ($30M) fundraising process.

Senior Performance Marketing Manager

Peregrine InfoWorld

-Overall responsibility for the financial and operational performance of customer acquisition across all digital platforms. 
-Lead the effort to draw the most revenue from the digital channel looking at short- and long-term gains
-Develop annual marketing plans including investment by digital channel and market segment. 
-Identify new channels, products and offers to improve response rates and market penetration. 
-Lead a team of at least 5+ dedicated team members

Head of Growth

Zelican

Growth Hacker

Swapnil is a growth marketing leader with 8+ years’ experience. Swapnil has helped 50+ companies – from emerging startups to Fortune 500 leaders – to create growth strategies that have generated massive increases in traffic and revenue.

Swapnil has managed an advertising budget of $65+ Million annually (positive ROI) across Facebook, Google, Linked In, Twitter, Taboola, Reddit, Apple Ads, Snapchat, and Tinder. Creating tactical plans based on an experimental and scientific approach for brands like Skyscanner, Airbnb, Brainly, Clio, Schedugram & 50+ small startups. He's experienced in full-funnel digital marketing and data analysis and specializes in driving Brainly's paid growth through online activities around challenging goals and using innovative techniques.

Specialties: PPC (strategy and execution: Google Ads, Facebook Ads, Bing Ads), Growth Strategy (creation and execution), Web Analytics (tracking, reporting, recommendations) & CRO (Conversion Rate Optimization).

Taplio

Swapnil Desai's Linkedin Analytics

Swapnil Desai

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Taplio

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Swapnil Desai's Linkedin Analytics