GrowthGems.co

Growth Gems is a free newsletter surfacing growth insights that empower practitioners to accelerate their career and company growth.

I spend hours mining "gems" each week from the best webinars, conferences, and podcasts so you can leverage key mobile marketing insights. In minutes, not hours.

Chief Insights Miner at Growth Gems ⛏️💎

Teaching.com

Leading Growth at Reading.com.

Working with the lean and mighty team on creative strategy to onboarding, monetization, activation....and whatever else moves the needle! 

I tap into more than a decade of experience in app growth as well as the best insights from the industry to help Reading.com's mission of helping parents teach their kid how to read.

Head of Growth, Reading.com (Fractional)

SignLab

Advising SignLab on growth strategy for its portfolio of Sign Language apps.

Growth Advisor

wod9

Advisor

Elia Games

Advising the game studio at ELIA on UA, Ad Monetization, and the changing measurement landscape.

Babbel

- Pricing strategy & monetization optimization
- Competitor and Market insights / App store relationships
- User research and new products / new revenue streams

Director of Revenue Strategy, US

Leading initiatives on:
- Product-led growth (web & app: onboarding, early product, monetization, etc.)
- Mobile Marketing (paid UA, ASO, App Store relationships, etc.)

Senior Manager, Growth Product & Mobile Marketing

Mobile-specific UA, ASO, onboarding and other app growth related matters.

Senior Manager, Mobile App Marketing

Freelance

Managing paid acquisition and/or app store optimization for growing B2C companies (including Slumber and Deep Sleep Sounds apps, ViewBug).

Marketing/Growth (Paid User Acquisition & ASO)

Apptamin - Professional app videos, game trailers and video ads

Worked with brands, agencies, high-growth startups and game studios to produce ad creatives and app store assets. Apptamin helps its clients in creating and optimizing the right creatives based on the targeted channels and objectives.

Some clients: Coinbase, Intuit, Shutterfly, RedBull, Varo, Vivino, Wooga, etc. (check LinkedIn recommendations for feedback).

Note: I have now transitioned out of Apptamin. I still recommend working with Apptamin's talented team, and I am happy to make an intro if you're interested!

Co-founder & CMO / Ad Creatives & App Store Assets Optimization

RASAP

Marketing, Product Management and Analytics for the B2C travel startup Geoquestour and the “Then & Now” mobile apps (reaching top #3 paid travel app). 

Co-founder & Marketing Manager

Cofiroute USA

In charge of web marketing and SEO efforts and participated in business development activities and costs analysis for RFP.

Marketing Associate

I love growing subscription apps and discussing growth topics.

As a result, I'm into (amongst other things): user research, product-led growth, onboarding/monetization experiments, and paid user acquisition.

• Specialties/Channels: Onboarding / Early Product, Monetization, ASO, Apple Search Ads, Google Ads & UAC, Facebook Ads, Creative Optimization, SEO, Conversion Rate Optimization;

• Tools: Excel, Data Studio, Tableau, Amplitude, FB Ads Manager, Google Ads Manager, Appsflyer/Adjust, Firebase, Google Play Developer Console, App Store Connect, App Annie, AppTweak, AppFollow, Google Analytics, Google Optimize, SEMRush, RevenueCat.

• Technical Skills: Excel/Spreadsheets for Data Analysis, SQL, HTML, CSS, Javascript, Adobe Suite;

Taplio

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Taplio

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Sylvain Gauchet's Linkedin Analytics