Two Minute Reports | GoX.ai

(a) Define the company’s revenue goals, strategize and implement sustainable plans to achieve the goals.‬
(b) ‭Recruit and lead a marketing team. Set KPIs aligned with company goals and guide the team to achieve them.‬
‭(c) Identify and set revenue targets. Aligning and managing critical business processes to achieve these targets.‬
‭(d) Drive feasible and effective lead generation campaigns to increase the revenue funnel (‬‭ an ongoing process‬‭ ).‬

Marketing Manager

Infrascale

(a) Enhanced the presence of the brand by listing in prominent B2B review sites & organically achieved a 500-follower‬ increase in LinkedIn. Introduced & onboarded 5+ select partners.‬
(b) ‭Manage a team of 8 highly skilled market researchers identifying new opportunities and enriching the existing pipeline.‬
‭(c) Formulate & execute‬‭ SEO strategy‬‭ . Carry out SEO audit, work on Core Web Vitals and implement SEO changes‬ resulting in‬‭ improvement of SERP ranking.‬
(d) ‭Implemented a‬‭ Content Marketing strategy‬‭ to engage and bring in more users. Responsible for identification, creation‬ and execution of blogs, landing pages, social media posts and video.‬
‭(e) Created company-wide sales & marketing reports and dashboards.‬
‭(f) Responsible for GTM strategy for the launch of a product update and an improved partner program.‬
‭‭Work with cross-functional teams to identify opportunities and process improvement.‬

Marketing Operations Manager

Zoho

(a) Manage the ManageEngine affiliate program since the inception.
(b) Evaluate and onboard affiliate partners.
(c) Share recommendations and feedback to affiliate.
(d) Develop email marketing strategy to target new affiliate partners.
(e) Working closely with the Dev team to setup tracking
(f) Handle the payout process

Manager - Affiliate Marketing

(a) Solely responsible for increasing the presence of the Brand & solutions across the B2B digital space.
(b) Manage multiple campaigns over 200+ websites globally.
(c) Liaise with 150+ vendor partners and maintain a positive working partnership with them.
(d) Identify and create new opportunities in Online Marketing.
(e) Devise ABM strategies.
(f) Work closely with product & design teams on content & nurturing strategies.
(g) Create analytical reports & dashboards for organisation-wise use.
(h) Responsible for regional SEO, SEM marketing efforts for 15+ languages.
(i) Work closely with Legal & Privacy teams on DPIA process documents & contract review.
(j) Handle the billing and invoicing for 100+ vendors globally.
(k) Work closely with Analyst & PR teams and knowledge of Wikipedia page creation.

Digital Marketing Analyst - Online Marketing

(a) Google adwords campaign management for 100+ campaigns.
(b) Deep-dive and analysis of the campaigns and optimise them.
(c) Create granular reports.

Incubation Trainee - Digital Marketing

Frost & Sullivan

(a) Worked as a Marketing Executive, performing market research to identify top verticals in companies to  market our products and services through e-Marketing.
(b) Thorough knowledge of Marketing tools and CRM activities bound by internal system software (SLX, Infor CRM).
(c) Focus mainly on Lead and Demand Generation for the events conducted by Frost & Sullivan, thereby converting it to sales.
(d) Adept in Product/Event Marketing and Social media analysis.

Skills:
Market Research
Industry Analysis
Email Marketing
Lead Generation
Pre Sales Process

Marketing Automation Specialist

Infosys

(a) Worked as Systems Engineer in Development vertical.
(b) Worked on development of an Online shopping website, with an UK based firm -House of Fraser.
(c) Developed the skill and competence to work with various departments in our organization considering the clientele’s requirement.

Systems engineer

Completed Infosys Training Program in Microsoft Dot Net, Object Oriented Programming, Database Management System, HTML, and Cascade Style Sheets.

Software Trainee

Ashok Leyland

Student Trainee

Oil and Natural Gas Corporation Ltd

Digital Marketing | Business Analytics | Influencer & Affiliate Marketing

An experienced and passionate digital marketer who is methodical & well planned; disciplined & meticulous, motivated to yield growth and add value to every opportunity that I work on; guiding organizations to grow exponentially through competitive online marketing strategies.

Taplio

Sylvester Jayan P R's Linkedin Analytics

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Sylvester Jayan P R's Linkedin Analytics