Lifepro

$7M+ Managed Sales Revenue | 15–25% MoM Growth | 40% ACoS Reduction | 20%+ Conversion Rate Lift

Key Responsibilities:
Manage a multi-brand portfolio in the health and portable product categories across Amazon US and international marketplaces

Develop and execute strategic sales plans across 1P (Vendor Central) and 3P (Seller Central) models

Conduct in-depth keyword research and implement semantic SEO strategies for listing optimization

Leverage Amazon Rufus AI and AWS Comprehend to enhance listing content based on customer intent and NLP scoring

Oversee PPC campaign strategy and performance for Sponsored Products, Brands, and Display ads

Coordinate product launch strategies from market research and listing creation to promotional planning and review generation

Collaborate with design, advertising, logistics, and support teams to ensure end-to-end alignment across product lifecycles

Build performance dashboards for weekly sales tracking, advertising metrics, and keyword trends

Lead ongoing conversion rate optimization (CRO) efforts based on buyer behavior, reviews, and competitive benchmarks

KPIs & Achievements:
Managed a product portfolio driving over $7M in annual Amazon revenue

Achieved 15–25% month-over-month sales growth through strategic promotions and funnel optimization

Improved organic keyword rankings and listing visibility, increasing sessions by 35%+

Reduced advertising cost of sale (ACoS) by up to 40% through refined targeting and keyword structure

Launched 10+ new ASINs, reaching break-even and achieving review velocity within 60 days

Boosted conversion rates by 20%+ through optimized copy, semantic keyword usage, and content testing

Maintained 99% Buy Box retention and strong performance metrics across all active SKUs

Built and scaled internal keyword and PPC reporting systems to guide weekly tactical decisions

Amazon Product Sales Strategist

Zelevate - Amazon Service Agency

Managed sales and marketing strategies for multiple brands on the Amazon marketplace.
Developed and executed product launches, advertising campaigns, and promotions.
Conducted market research to identify growth opportunities.
Collaborated with clients to optimize product listings for search and conversion and troubleshoot catalog issues.
Managed Amazon seller accounts, including inventory, pricing, and order fulfillment.
Successfully increased revenue and profitability for multiple brands.

Amazon Brand manager

Rioxso

Amazon Advertising Manager

DazzleFab

As an Amazon Account Manager, my primary responsibilities included managing and optimizing product listings, creating and executing PPC campaigns, monitoring and reporting on key performance metrics, and driving sales growth through strategic marketing initiatives.

Successfully launching and ranking 5 new products on Amazon, resulting in increased sales and revenue for the brand

Optimizing product listings for maximum visibility and conversion, including optimizing keywords, images, and product descriptions

Creating and executing targeted PPC campaigns, resulting in increased CTR, CVR, and return on ad spend (ROAS)

Monitoring and analyzing key performance metrics, including sales, traffic, and conversion rates, and using this data to make informed marketing decisions

Implementing strategic marketing initiatives, such as influencer marketing and email marketing 

Providing regular updates and reports to the brand's leadership team, including detailed analysis of campaign performance and recommendations for optimization.

Amazon Brand Manager

Pace Sugrical Company

Export Manager, Gerneral manager

Pace Surgical Company

Sales Manager

Pace Surgical Instruments

Director

🔹 Driven by Results. Powered by Strategy. Focused on Growth.

I’m a Proven Amazon Product Sales Manager & DTC Brand Strategist who’s not just studied the game — I’ve played it firsthand. From managing my own Amazon account to partnering with some of the biggest 1P and 3P brands in the health & fitness, and sporting product categories, I bring a unique mix of hands-on execution and high-level brand strategy.

💼 Currently managing one of the biggest brands in health and fitness portfolios generating 8-figure sales revenue, I specialize in:

End-to-end Amazon sales strategies  (seller central FBA, 1P Vendor Central)

Semantic SEO & content optimization using Amazon Rufus AI and AWS Comprehend

High-ROI PPC campaigns and keyword targeting with tools like Helium 10, Data, Dive, SQP, brand analytics

Data-driven product launches, growth planning, and cross-functional team leadership

Brand building on Amazon — from listing strategy to storefront storytelling

🧠 I combine deep platform knowledge with a strong instinct for what moves the needle — whether it's ranking a product to Page 1, cracking ACoS targets, or creating listing content that converts like crazy.

📈 Whether scaling an established brand or launching something from scratch, I thrive on unlocking hidden potential and building systems that deliver repeatable, profitable growth.

Let’s connect if you're looking for someone who: ✔ Has grown products from zero to best-seller ✔ Understands both the seller and vendor side of Amazon ✔ Knows how to work with teams — not just over them ✔ Is obsessed with performance, but always human-first

📧tabraizamz@gmail.com

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