Hi, I’m Talica (pronounced Tah-LEE-tha).

I’ve spent 20+ years in sales and revenue leadership, personally closed over $750,000,000 in closed sales across service businesses, consulting firms, and founder-led teams.

Today, I work with founders of mid-sized service businesses who’ve hit a point where sales is technically working — but not working well.

Growth has slowed.
The founder is still the bottleneck.
The pipeline feels opaque.
Sales reps aren’t producing what you expected.
And every attempt to “fix it” seems to add more complexity instead of clarity.

Most sales systems weren’t built with humans in mind.
Mine are.

I help founders design revenue architecture: clear positioning, a custom sales playbook, and systems their team can actually use, without turning selling into a performative, soul-sucking exercise.

Because the goal isn’t to hustle harder.
It’s to build a sales system that:

Works without you being everywhere
Gives you real visibility into what’s happening
Is trainable, repeatable, and adaptable
Still sounds like you

My work is especially well-suited for:

Service businesses and consultancies (5–20 employees, ~$1–20M revenue)
Founders who are still too involved in sales
Teams with underperforming or inconsistent sales results
Businesses that need structure, not scripts

What clients rely on me for:

➡ Revenue Architecture & Planning
Turning growth goals into clear, executable sales motion.

➡ Custom Sales Playbooks
Built around your buyer, your offer, and how your team actually sells.

➡ Sales Systems & Enablement
Processes, templates, and frameworks your team can adopt quickly.

➡ Founder De-Risking
Reducing dependency on you as the closer, firefighter, and translator.

➡ Sales Culture & Habits
Helping teams sell with confidence, consistency, and less friction.

Recent outcomes include:
📈 Close rates up 73%
📊 50%+ year-over-year revenue growth
👩‍💻 Teams selling independently with clarity and confidence
🧠 Founders finally knowing what’s happening in their pipeline

If you’re done duct-taping sales together — and ready for a system that fits your business and your humanity — let’s talk.

👉 https://bettersales.as.me/consult

When someone says "I don't use LinkedIn" all I hear is "blah blah blah I'm a psychopath".

Talica Davies 🦂

Because in this economy, hope isn’t a sales strategy | I build sales processes people actually want to buy from | $750M+ closed sales.

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