Very Good Marketing Agency

Clients include Intuit, LoyaltyLion, Guild Education, Routable, ShipBob, Daasity, Postscript, Malomo, OpenPhone, ShipHero, and more.

We help companies with organic growth, content marketing, SEO, and demand gen. Feel free to connect with me and send me a message to learn how we can help.

Founder & CEO

Octane AI

- Owned product marketing to position our product while working with the product team

- Led marketing efforts that generated 10%-30% revenue growth month over month 

- Led demand gen to meet and exceed quarterly MQL goals 

- Managed partner program to maintain relationships with key technology and agency partners

- Increased organic traffic by 60% in 4 months due to SEO (writing, technical cleanup, etc.)

- Led Partner co-marketing to bring in more qualified leads and improve brand awareness in the Shopify ecosystem

- Set up key marketing systems and reports

Director of Product Marketing

SoftNAS

- Increased organic search traffic by 20% month over month through SEO best practices and content marketing

- Ran advertising campaigns with an average ROI of 6x

- Managed channel relationships with AWS and Azure to turn partnerships into our largest revenue channel; worked with both partners on webinars, content, and more

- Ran LinkedIn Advertising to increase new leads generated by an average of 20% more leads/month

- Led monthly webinar program to bring in highly qualified leads and increased the sales pipeline by 48%

- Led content marketing initiatives to increase inbound leads

- Managed all stages of product launch initiatives to increase awareness and sales of new products

Director of Demand Generation

CoInspect

- Led Demand Generation and managed the Inside Sales team to create a multi-million dollar pipeline within 3 months

- Designed and built CoInspect’s marketing and sales departments

- Served as Interim Director of Operations to build CoInspect’s implementation, finance, HR and additional departments

- Consistently generated 30% increase in Marketing Qualified Leads (MQLs) every month for the sales team to work with

The Lab Consulting

- Increased revenue by 33% in 6 months by leading the design and creation of a true B2B marketing function that grounds marketing efforts in analytics and more effectively targets potential customers with hard data

- Led SEO initiatives to increase organic search traffic from 500 monthly visitors to over 10,000 monthly visitors within 6 months

- Led the design and implementation of a sales support team that handles administrative work, direct marketing and database management for the sales team so that 100% of their time is focused on selling and client-facing activity

- Standardized the activities of the marketing team to reduce rework by 90% and increase bandwidth for high-value projects

- Scaled marketing research efforts and standardized existing marketing collateral to increase delivery of the company’s most effective direct marketing tool from 20-25 pieces per week to 100-115 pieces per week (with a 14% conversion rate to first meetings)

- Developed high-quality marketing collateral and case studies using analysis & implementation documents from client projects

Senior Marketing Manager

Feel free to connect with me and message me to learn how my Very Good Marketing Agency can help you achieve your goals. I describe myself as a full-stack marketer but my main areas of expertise are content, SEO, and growth. 

We've done a Very Good job helping the world's fastest-growing companies grow through SEO and Content. 

Taplio

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