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Over the last 15 years, I've worked in-house at B2B companies on their digital marketing leading to: — 235% increase in digital-sourced revenue — 30% more conversions through optimized website experiences — 30% saved in operational spend to put towards more paid distribution The companies I've worked with have sold to companies like Intel, Target, Mazda, US Bank, Victoria's Secret, and more. Most of my clients have the same goals: Quality leads and new customers. But they face the following problems: ❌ A website that's low-performing and confusing ❌ Buying technology hoping it will solve the problem ❌ Paid digital programs that lack strategy + leads ❌ No way to measure the impact of their digital programs ❌ Either no in-house resources or junior-level employees ❌ Agencies/freelancers who are only do-ers How I help B2B SaaS companies today: ✅ Develop a website strategy to capture high-intent leads ✅ Create a digital roadmap to create & capture demand ✅ Show clear reporting from platform to pipeline metrics ✅ Create efficiencies and save on operational costs If you’re a Founder or Head of Marketing at a growth-stage B2B SaaS company and you’re facing one or more of these problems: — Your website content and experience are leaking leads — You feel like your digital programs are money pits — Your depth of website and digital knowledge is limited — Having trouble attributing pipeline to digital efforts — You have 1-3 junior-level employees or agencies who are missing strategy and direction We could be a good fit to work together
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