The Neuro Agency

The Neuro Agency is a neuromarketing agency that blends the principles of consumer psychology with creativity—then adds an irreverent twist.

While firmly rooted in the foundations of great marketing—connecting personally through psychology, influencing journeys with behavioural economics, and fostering trust through solid communication—we're driven by a passion for speaking to people's quirky and often counterintuitive nature.

◘ Founded a neuromarketing agency integrating consumer psychology and creativity;
◘ Secured over 100 clients globally across various industries;
◘ Led strategic marketing initiatives resulting in measurable growth for clients.

Founder & Neuromarketing Consultant

Waste Creative

After over a year full time, I transitioned into a part-time remote role with Waste Creative, where I've maintained the same responsibilities and are still delivering to organisational goals.

Marketing & PR Manager

Waste is a creative agency activating primarily within the Entertainment sector. They brought me in with two goals: to set up their Marketing department and make Waste famous.

The 12-month results:
◘ Over 100 pieces of PR coverage (The Drum, Campaign, AdAge);
◘ Over 30 awards and accolades, including 2 x Agency of The Year;
◘ Steady stream of high quality inbound leads (e.g. Pokémon);
◘ Steady growth of social channels & website traffic.

Lab | Digital Agency

This promotion to group level meant moving from helping the team execute the marketing plan to setting wider goals and shaping the department’s vision.

My responsibilities within this role include:
◘ Conducting and managing our in-house marketing activity;
◘ Developing new & existing campaigns;
◘ Developing content for the agency's blog;
◘ Updating the agency's website through Sitecore;
◘ Digital reporting;
◘ Internal and external event management;
◘ Managing the company's social media accounts;
◘ Video production;
◘ Developing the company's monthly newsletter;
◘ Applying for awards and speaking opportunities.

Marketing Manager

Lab is an award-winning independent digital agency that offers a full suite of digital services, uniquely mixed with a blend of neuromarketing, psychology and behavioural economics. Founded over 15 years ago, the agency has 55 full-time staff with offices in Soho and Cape Town. Clients include Sage Pay, Wax Lyrical, Snap-on Tools, System1 Group, Lendlease, Collinson and Keith Prowse. Lab works with enterprise level organisations to implement successful digital strategies and to design, build and market digital brands and experiences. Featured in The Drum’s Top 100 Independent Agencies, Lab was also recently named a ‘One to Watch’ in Econsultancy’s Top 100 Digital Agencies 2018.

Marketing Executive

The Mac Twins Ltd

The Gut Stuff is a health and wellness YouTube channel which started in January 2016, featuring the Mac Twins.

My tasks include:
◘ Managing the channel's Facebook, Twitter and Instagram accounts;
◘ Providing analytics which reflect the efficiency of the campaign;
◘ Assessing results and adjust the direction of the campaign;
◘ Scheduling posts with a Social Media management system (Buffer);
◘ Researching and interacting with influencers;
◘ Researching and providing a constant stream of relevant information relating to the created content.

Social Media Manager

Ogury

Ogury is an omniscient mobile data platform that provides the advertising ecosystem with a unique solution to activate ultra-granular proprietary mobile datasets.

My responsibilities within this role include:
◘ Providing a constant flow of new possible clients;
◘ Finding intelligence about the clients;
◘ Analysing the market in order to provide relevant leads;
◘ Implementing the first CRM system in the company;
◘ Translating UK marketing matrixes into other markets;
◘ Research best suited advertising strategies;
◘ Design banner advertising and landing pages in Photoshop;
◘ Analysing Twitter development;
◘ Customer service;
◘ Copywriting.

Lead Generation Intern

Her Campus Media

In a rotating system where students could manage the Her Campus Westminster social media accounts, I posted on behalf of this organization on Instagram and attracted a higher following and traffic on our page.

My responsibilities within this role include:
◘ Posting on Her Campus Westminster's Instagram and Twitter pages;
◘ Understanding the target audience and providing relevant content;
◘ Showing an improvement in engagement.

Social Media Manager for Her Campus Westminster

Neuromarketing Consultant at AGORA Communications

Creativity has always been my passion - whether in relation with my personal of professional life, I am driven by my need to reach that moment when a spark ignites a great idea.

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